Maximizing the Substance in the Soundbite: A Media Guide for Economists

Abstract

With this guide, the author aims to induce more economists to talk to people in the media as a means of expanding educational outreach. The guide provides discussions of "do's" and "don'ts" and offers advice on which kinds of research are likely to interest reporters. The author suggests specific approaches to dealing with reporters in different types of media, including print, radio, and television.

Keywords:

• journalism
• media