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Sport Management Review Volume 23, 2020 - Issue 5
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Original Article

“So begins the demise of #Superman from Metropolis”: Consumers’ Twitter reactions to an athlete’s transgression

Katherine SveinsonSchool of Sport, Tourism and Hospitality Management, Temple University, Philadelphia, PA, 19125, USACorrespondence[email protected] [email protected]
&
Larena HoeberFaculty of Kinesiology & Health Studies, University of Regina, 3737 Wascana Parkway , Regina, SK, S4S 0A2, Canada
Pages 810-823 | Received 08 Oct 2019, Accepted 18 Mar 2020, Published online: 24 Jun 2020

Citations (9)

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Read on this site (3)

Nataliya Bredikhina, Katherine Sveinson, Elizabeth Taylor & Caroline Heffernan. (2023) The personal is professional: exploring romantic relationship within the socioecology of an athlete brand. European Sport Management Quarterly 23:6, pages 1688-1707.
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Nataliya Bredikhina, Keshav Gupta & Thilo Kunkel. (2023) Superboosting the athlete social media brand: events as an opportunity for follower growth. European Sport Management Quarterly 23:6, pages 1819-1842.
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Pascal Stegmann, Siegfried Nagel & Tim Ströbel. (2023) The digital transformation of value co-creation: a scoping review towards an agenda for sport marketing research. European Sport Management Quarterly 23:4, pages 1221-1248.
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Articles from other publishers (6)

Colm Kearns, Gary Sinclair, Jack Black, Mark Doidge, Thomas Fletcher, Daniel Kilvington, Katie Liston, Theo Lynn & Pierangelo Rosati. (2022) A Scoping Review of Research on Online Hate and Sport. Communication & Sport 11:2, pages 402-430.
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O. A. Shavandina, E. Y. Kovalenko & N. V. Tydykova. (2022) IMPROVING THE ASSESSMENT OF THE COMPETITIVENESS OF THE STRUCTURAL UNITS OF A SPORTS ORGANISATION. Economics Profession Business:3, pages 151-162.
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Katherine Sveinson & Rachel Allison. (2022) “Something Seriously Wrong With U.S. Soccer”: A Critical Discourse Analysis of Consumers’ Twitter Responses to U.S. Soccer’s Girls’ Apparel Promotion. Journal of Sport Management 36:5, pages 446-458.
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Jimmy Sanderson. 2022. Sport, Social Media, and Digital Technology. Sport, Social Media, and Digital Technology 1 7 .
Lauren C. Hindman & Nefertiti A. Walker. (2022) Feminine and Sexy: A Feminist Critical Discourse Analysis of Gender Ideology and Professional Cheerleading. Journal of Sport Management 36:2, pages 130-144.
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Katherine Sveinson, Larena Hoeber & Caroline Heffernan. (2021) Critical Discourse Analysis as Theory, Methodology, and Analyses in Sport Management Studies. Journal of Sport Management 35:5, pages 465-475.
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