Citations (24)
Keep up to date with the latest research on this topic with citation updates for this article.
Read on this site (2)
Lisha Wang, Jing Chen & Huaming Song. (2021) Manufacturer’s channel strategy with retailer’s store brand. International Journal of Production Research 59:10, pages 3042-3061.
Read now
Read now
Jenyi Chen & Stanko Dimitrov. (2015) National and store brand advertising strategies. Journal of the Operational Research Society 66:8, pages 1237-1249.
Read now
Read now
Articles from other publishers (22)
Jun Ru, Suresh Sethi, Ruixia Shi & Jun Zhang. (2023) Channel power shift and store brand introduction. Transportation Research Part E: Logistics and Transportation Review 179, pages 103259.
Crossref
Crossref
Junyi Zhong & Jiazhen Huo. (2022) Impacts of Power Structure on Introduction of Green Store Brand. Sustainability 14:19, pages 11995.
Crossref
Crossref
Nawel Amrouche, Zhi Pei & Ruiliang Yan. (2022) Mail-in-rebate and coordination strategies for brand competition. International Journal of Production Economics 247, pages 108453.
Crossref
Crossref
Pritha Ghosh, Subrata Saha, Shamindra Nath Sanyal & Swati Mukherjee. (2020) Positioning of private label brands of men’s apparel against national brands. Journal of Marketing Analytics 9:3, pages 210-227.
Crossref
Crossref
Arvind Shroff, Bhavin J. Shah & Hasmukh Gajjar. (2021) Shelf space allocation game with private brands: a profit-sharing perspective. Journal of Revenue and Pricing Management 20:2, pages 116-133.
Crossref
Crossref
Jiazhen HuoJiazhen Huo. 2021. Advances in Theory and Practice in Store Brand Operations. Advances in Theory and Practice in Store Brand Operations
169
209
.
Rong Cheng, Weimin Ma & Hua Ke. (2020) Store-brand introduction and production arrangement in the presence of multiple retailers. RAIRO - Operations Research 54:3, pages 827-843.
Crossref
Crossref
Veenu Sharma, Bhuvnesh Kedia, Vandana Yadav & Shreya Mishra. (2020) Tapping the potential space-positioning of private labels. Journal of Indian Business Research 12:1, pages 43-61.
Crossref
Crossref
Arcan Nalca, Tamer Boyaci & Saibal Ray. (2018) Brand positioning and consumer taste information. European Journal of Operational Research 268:2, pages 555-568.
Crossref
Crossref
Nawel Amrouche & Ruiliang Yan. (2015) Aggressive or partnership strategy: Which choice is better for the national brand?. International Journal of Production Economics 166, pages 50-63.
Crossref
Crossref
Jun Ru, Ruixia Shi & Jun Zhang. (2015) Does a Store Brand Always Hurt the Manufacturer of a Competing National Brand?. Production and Operations Management 24:2, pages 272-286.
Crossref
Crossref
Donghan Liang, Gang Li, Linyan Sun & Yubao Chen. (2013) The role of rebates in the hybrid competition between a national brand and a private label with present-biased consumers. International Journal of Production Economics 145:1, pages 208-219.
Crossref
Crossref
Sherif Nasser, Danko Turcic & Chakravarthi Narasimhan. (2013) National Brand's Response to Store Brands: Throw In the Towel or Fight Back?. Marketing Science 32:4, pages 591-608.
Crossref
Crossref
Jeffrey M. Perloff, Jeffrey T. LaFrance & Hayley H. Chouinard. (2012) Brand name and private label price setting by a monopoly store. Economics Letters 116:3, pages 508-511.
Crossref
Crossref
Ana Groznik & H. Sebastian Heese. (2010) Supply chain interactions due to store-brand introductions: The impact of retail competition. European Journal of Operational Research 203:3, pages 575-582.
Crossref
Crossref
Ana Groznik & H. Sebastian Heese. (2010) Supply Chain Conflict Due to Store Brands: The Value of Wholesale Price Commitment in a Retail Supply Chain*. Decision Sciences 41:2, pages 203-230.
Crossref
Crossref
Raj Sethuraman. (2009) Assessing the External Validity of Analytical Results from National Brand and Store Brand Competition Models. Marketing Science 28:4, pages 759-781.
Crossref
Crossref
Mónica Gómez & Natalia Rubio Benito. (2008) Manufacturer's characteristics that determine the choice of producing store brands. European Journal of Marketing 42:1/2, pages 154-177.
Crossref
Crossref
George Baltas & Paraskevas C. Argouslidis. (2007) Consumer characteristics and demand for store brands. International Journal of Retail & Distribution Management 35:5, pages 328-341.
Crossref
Crossref
George Baltas. (2003) A combined segmentation and demand model for store brands. European Journal of Marketing 37:10, pages 1499-1513.
Crossref
Crossref
P. Olko, P. Bilski, M. Budzanowski, A. Molokanov, E. Ochab & M.P.R. Waligorski. (2001) Supralinearity of peak 4 and 5 in thermoluminescent lithium fluoride MTS-N () detectors at different Mg and Ti concentration. Radiation Measurements 33:5, pages 807-812.
Crossref
Crossref
Arcan Nalca, Tamer Boyaci & Saibal Ray. (2017) Consumer Taste Uncertainty in the Context of Store Brand and National Brand Competition. SSRN Electronic Journal.
Crossref
Crossref