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Are corporate social responsibility and advertising complements or substitutes in producing firm reputation?

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Jong-Yu Paula Hao, Fei Kang & Chia-Ling Lee. (2023) Corporate social responsibility and non-audit service fees. Asia-Pacific Journal of Accounting & Economics 30:5, pages 1327-1349.
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Alexey V. Semenov & Arilova Randrianasolo. (2023) The moderating role of national philanthropic environment in the relationship between advertising intensity and corporate social responsibility. International Journal of Advertising 42:6, pages 1065-1087.
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Antonella Biscione, Annunziata de Felice, Teodoro Gallucci & Giovanni Lagioia. (2022) Four types of eco-innovation for Baltic firms. Economic Research-Ekonomska Istraživanja 35:1, pages 196-212.
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Antonella Biscione, Raul Caruso & Annunziata de Felice. (2021) Environmental innovation in European transition countries. Applied Economics 53:5, pages 521-535.
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Articles from other publishers (15)

Majdi Karmani, Cemil Kuzey, Ali Uyar & Abdullah S. Karaman. (2023) Are CSR and advertising complements or substitutes in spurring firm visibility? Moderating effect of board diversity, CSR committees, and financial slack . Corporate Social Responsibility and Environmental Management 31:2, pages 755-775.
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Wasib Bin Latif, Md. Nazrul Islam, Issa Ahammad, Md. Shak Forid, Priyanka Das Dona & Md. Mahedi Hasan. (2024) Determinants of customer-based brand equity on brand image: The moderating role of tourism management and advertisement. Corporate Governance and Organizational Behavior Review 8:1, pages 252-263.
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Cemil Kuzey, Ali Uyar, Nejla Ould Daoud Ellili & Abdullah S. Karaman. (2023) Corporate social responsibility performance and social reputation via corporate social responsibility awarding: is there a threshold effect?. Corporate Governance: The International Journal of Business in Society.
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Joon Hye Han, Anthony Grimes & Gary Davies. (2023) When pretesting corporate social responsibility advertising can mislead: feelings vs attitudes. Corporate Communications: An International Journal 28:6, pages 924-942.
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He-Boong Kwon, Jooh Lee & Laee Choi. (2022) Exploring the synergy between R&D and advertising and firm performance: a neural network approach. Benchmarking: An International Journal 30:5, pages 1672-1694.
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He-Boong Kwon, Jooh Lee & Laee Choi. (2021) Dynamic interplay of environmental sustainability and corporate reputation: a combined parametric and nonparametric approach. Annals of Operations Research 324:1-2, pages 687-719.
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Mohammed Benlemlih, Jamil Jaballah, Sholom Schochet & Jonathan Peillex. (2022) Corporate social responsibility and corporate tax avoidance: The channel effect of consumer awareness. Journal of Business Finance & Accounting 50:1-2, pages 31-60.
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Francis Muya & Hawa Tundui. 2023. State of the Art in Partial Least Squares Structural Equation Modeling (PLS-SEM). State of the Art in Partial Least Squares Structural Equation Modeling (PLS-SEM) 409 433 .
Charl de Villiers, Jing Jia & Zhongtian Li. (2022) Corporate social responsibility: A review of empirical research using Thomson Reuters Asset4 data. Accounting & Finance 62:4, pages 4523-4568.
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Manish Bansal. (2022) Impact of mandatory CSR spending on strategic brand‐building levers: Evidence from a quasi‐natural experiment in India. Managerial and Decision Economics 43:8, pages 3620-3633.
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Fuzhen Liu, Kee-hung Lai & Wei Cai. (2021) Responsible Production for Sustainability: Concept Analysis and Bibliometric Review. Sustainability 13:3, pages 1275.
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Bhavya Kavitha Dwarapureddi, Swathi Dash, Nihanth Soury Garika, Aman Raj & Saritha Vara. 2021. Handbook of Research on Novel Practices and Current Successes in Achieving the Sustainable Development Goals. Handbook of Research on Novel Practices and Current Successes in Achieving the Sustainable Development Goals 335 351 .
Dolores Gallardo-Vázquez, Luis Enrique Valdez-Juárez & Ángela María Castuera-Díaz. (2019) Corporate Social Responsibility as an Antecedent of Innovation, Reputation, Performance, and Competitive Success: A Multiple Mediation Analysis. Sustainability 11:20, pages 5614.
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Jacob Cherian, Muhammad Umar, Phung Thu, Thao Nguyen-Trang, Muhammad Sial & Nguyen Khuong. (2019) Does Corporate Social Responsibility Affect the Financial Performance of the Manufacturing Sector? Evidence from an Emerging Economy. Sustainability 11:4, pages 1182.
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Jason Sockin, Aaron J. Sojourner & Evan Starr. (2021) Non-Disclosure Agreements and Externalities from Silence. SSRN Electronic Journal.
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