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Original Articles

An operations management perspective on adopting customer-relations management (CRM) software

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Pages 3974-3987 | Received 14 Feb 2011, Accepted 08 Aug 2011, Published online: 26 Sep 2011

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Stephen R. Gulliver, Uday B. Joshi & Vaughan Michell. (2013) Adapted customer relationship management implementation framework: facilitating value creation in nursing homes. Total Quality Management & Business Excellence 24:9-10, pages 991-1003.
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