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International Journal of Production Research Volume 55, 2017 - Issue 1
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Original Articles

Optimal introduction time decision for holiday products with uncertain market demand

Jiangtao WangZhongshan Institute, University of Electronic Science and Technology of China, Zhongshan, China
,
Yina LiSchool of Business Administration, South China University of Technology, Guangzhou, ChinaCorrespondence[email protected]
,
Fei YeSchool of Business Administration, South China University of Technology, Guangzhou, ChinaCorrespondence[email protected]
&
Quan ChenZhongshan Institute, University of Electronic Science and Technology of China, Zhongshan, China
Pages 161-175 | Received 30 Sep 2015, Accepted 06 Jun 2016, Published online: 24 Jun 2016

Citations (3)

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Read on this site (1)

Bengang Gong, Jiali Wang & Jinshi Cheng. (2020) Market Demand for Electric Vehicles under Technology Improvements and Tax Relief. Emerging Markets Finance and Trade 56:8, pages 1715-1729.
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Articles from other publishers (2)

Bo Zhang, Lan Yang, Meng Zhang & Yanhui Li. (2021) Sales Strategy considering Advertising in Advance-Selling and Spot-Selling Integration Mode for Fresh Product. Scientific Programming 2021, pages 1-10.
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Quan Chen, Jiangtao Wang, Jianjun Yu & Sang-Bing Tsai. (2018) An Empirical Research on Marketing Strategies of Different Risk Preference Merchant. Mathematical Problems in Engineering 2018, pages 1-11.
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