Citations (41)
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Giorgian-Ionut Gutoiu. (2022) The entangled scalarities of football clubs in a competitive metropolitan space: investment, identity and international events. Geografiska Annaler: Series B, Human Geography 104:2, pages 127-145.
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Caitlyn M. Jarvis. (2021) Navigating the public-place/private-market tension: toponmyic and material reading of Broncos Stadium. Sport in Society 24:3, pages 473-489.
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Reuben Rose-Redwood, Jani Vuolteenaho, Craig Young & Duncan Light. (2019) Naming rights, place branding, and the tumultuous cultural landscapes of neoliberal urbanism. Urban Geography 40:6, pages 747-761.
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Reuben Rose-Redwood, Maral Sotoudehnia & Eliot Tretter. (2019) “Turn your brand into a destination”: toponymic commodification and the branding of place in Dubai and Winnipeg. Urban Geography 40:6, pages 846-869.
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Remus Creţan. (2019) Who owns the name? Fandom, social inequalities and the contested renaming of a football club in Timişoara, Romania. Urban Geography 40:6, pages 805-825.
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Dominic Medway, Gary Warnaby, Leah Gillooly & Steve Millington. (2019) Scalar tensions in urban toponymic inscription: the corporate (re)naming of football stadia. Urban Geography 40:6, pages 784-804.
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Jérôme Boissel, Véronique des Garets & Véronique Plichon. (2018) Role of the stadium in the value enhancement process of a rugby union match. Journal of Strategic Marketing 26:1, pages 106-121.
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Ali Karimi. (2016) Street Fights: The Commodification of Place Names in Post-Taliban Kabul City. Annals of the American Association of Geographers 106:3, pages 738-753.
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Kenneth K. Chen & James J. Zhang. (2011) Examining consumer attributes associated with collegiate athletic facility naming rights sponsorship: Development of a theoretical framework. Sport Management Review 14:2, pages 103-116.
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Josh Boyd & Melissa Stahley. (2008) Communitas/Corporatas Tensions in Organizational Rhetoric: Finding a Balance in Sports Public Relations. Journal of Public Relations Research 20:3, pages 251-270.
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Articles from other publishers (25)
Brett Centracchio, Nels Popp & Jonathan A. Jensen. (2023) Examining valuation of corporate naming rights partnerships in collegiate sports and their impact on consumer behavior. International Journal of Sports Marketing and Sponsorship.
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Mihai Stelian Rusu. (2021) The toponymy of sporting venues: A multinomial logistic regression analysis of football stadium names. International Review for the Sociology of Sport 57:3, pages 458-476.
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Leah Gillooly, Dominic Medway, Gary Warnaby & Tony Grimes. (2020) The importance of context in understanding football fans’ reactions to corporate stadia naming rights sponsorships. European Journal of Marketing 54:7, pages 1501-1522.
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Kristi Tredway. (2019) Rainbow Flags Over Margaret Court Arena: Commemoration vs. grassroots LGBTQ social activism at the Australian Open tennis championships. Interactions: Studies in Communication & Culture 10:1, pages 71-90.
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Stephen Reysen, Jamie S. Snider & Nyla R. Branscombe. (2012) Corporate Renaming of Stadiums, Team Identification, and Threat to Distinctiveness. Journal of Sport Management 26:4, pages 350-357.
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Matthew P. McAllister. (2010) Hypercommercialism, Televisuality, and the Changing Nature of College Sports Sponsorship. American Behavioral Scientist 53:10, pages 1476-1491.
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Jeffrey W. Kassing, Andrew C. Billings, Robert S. Brown, Kelby K. Halone, Kristen Harrison, Bob Krizek, Lindsey J. Mean & Paul D. Turman. (2004) Chapter 10: Communication in the Community of Sport: The Process of Enacting, (Re)Producing, Consuming, and Organizing Sport. Communication Yearbook 28:1, pages 373-409.
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Karen Becker-Olsen. (2003) Questioning the Name Game: An Event Study Analysis of Stadium Naming Rights Sponsorship Announcements. International Journal of Sports Marketing and Sponsorship 5:3, pages 9-20.
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