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Communicatio
South African Journal for Communication Theory and Research
Volume 43, 2017 - Issue 3-4
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ORGANISATIONAL, MANAGEMENT AND STRATEGIC COMMUNICATION

Linkedin Users’ Self-Brand Congruence, Attitudes and Social Media Use Integration

Tania MareeUniversity of Pretoria, South AfricaCorrespondence[email protected]
ORCID Iconhttp://orcid.org/0000-0002-3158-2803
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Pages 95-113 | Published online: 14 Mar 2018

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Read on this site (1)

Therese Roux & Tania Maree. (2022) The Heart and Mind of a Radio Station: Audience Perceptions of Radio Station Brand Personality. Communicatio 48:2, pages 85-109.
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Articles from other publishers (3)

Munyaradzi Mutsikiwa & Tania Maree. (2023) The Role of Social Network Brand Personality in a Consumer-Brand Relational Model. Southern African Business Review.
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Matt Marino. (2023) Building on the Competency Pivot: Helping Students Build Job Portfolios for Employment. Business and Professional Communication Quarterly, pages 232949062311655.
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Oleg Gorbaniuk, Michał Wilczewski, Magdalena Kolańska & Paweł Krasa. (2021) The three-component dimension-based model of self-brand user image congruence. Journal of Strategic Marketing, pages 1-35.
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