1,244
Views
38
CrossRef citations to date
0
Altmetric
Articles

Effects of quality and corporate social responsibility on loyalty

&
Pages 938-954 | Received 28 Jul 2012, Accepted 26 Mar 2013, Published online: 05 Jun 2014

Keep up to date with the latest research on this topic with citation updates for this article.

Read on this site (8)

Ahmad Aljarah, Bassam Dalal, Blend Ibrahim & Eva Lahuerta-Otero. (2022) The attribution effects of CSR motivations on brand advocacy: psychological distance matters!. The Service Industries Journal 42:7-8, pages 583-605.
Read now
Christian Nedu Osakwe & Tesilimi Oladimeji Yusuf. (2021) CSR: a roadmap towards customer loyalty. Total Quality Management & Business Excellence 32:13-14, pages 1424-1440.
Read now
Ariff Azly Muhamed, Norhuda Salim, Mohd Nizam Ab Rahman, Firdaus Mohd Hamzah & Mohd Helmi Ali. (2020) Effects of supply chain orientation on firm performance: insights from a Malaysian case study of halal-certified small and medium-sized enterprises. Journal of Small Business & Entrepreneurship 0:0, pages 1-17.
Read now
Ovidiu-Ioan Moisescu. (2018) From perceptual corporate sustainability to customer loyalty: a multi-sectorial investigation in a developing country. Economic Research-Ekonomska Istraživanja 31:1, pages 55-72.
Read now
Eileen Bridges. (2015) EDITORIAL. The Service Industries Journal 35:1-2, pages 1-4.
Read now

Articles from other publishers (30)

Frank Ojadi, Simonov Kusi-Sarpong, Ifeyinwa Juliet Orji, Chunguang Bai, Himanshu Gupta & Ukoha Kalu Okwara. (2023) A decision support framework for socially responsible supplier selection in the Nigerian banking industry. Journal of Business & Industrial Marketing 38:10, pages 2220-2239.
Crossref
Ryo Sakiyama, Wirawan Dony Dahana, Chris Baumann & Mingqi Ye. (2023) Cross-industrial study on satisfaction-commitment-PWOM linkage: The role of competition, consumption visibility, and service relationship. Journal of Business Research 160, pages 113715.
Crossref
Jose Ribamar Siqueira Junior, Enrique ter Horst, German Molina, Laura H. Gunn, Felipe Reinoso-Carvalho, Burcu Sezen & Nathalie Peña-García. (2022) Branding in the eye of the storm: the impact of brand ethical behavior on brand commitment during the COVID-19 crisis in a South American country. Journal of Marketing Analytics 11:1, pages 95-115.
Crossref
Oriol Iglesias, Michela Mingione, Nicholas Ind & Stefan Markovic. (2023) How to build a conscientious corporate brand together with business partners: A case study of Unilever. Industrial Marketing Management 109, pages 1-13.
Crossref
Shahina Batool, Babrak Ali Panezai, Ghulam Jan Baloch & Shamaila Sohail. (2022) Influence of customer perceived ethicality on customer loyalty in the banking industry of Pakistan. International Journal of Ethics and Systems 39:1, pages 54-80.
Crossref
Mobin Fatma & Imran Khan. (2023) CSR Influence on Brand Loyalty in Banking: The Role of Brand Credibility and Brand Identification. Sustainability 15:1, pages 802.
Crossref
Stratos Kartsonakis & Evangelos Grigoroudis. 2023. Sustainable Finance and ESG. Sustainable Finance and ESG 47 70 .
Cagla Pinar Utkutug. (2022) The mediating effect of consumers’ perceived ethicality in the relationship between consumer cynicism/material values and affective commitment. Journal of Marketing Analytics.
Crossref
Kamila Usmanova, Daoping Wang, Eli Sumarliah & Fauziyah Fauziyah. (2022) The link between company performance and supply chain orientation from the perspective of halal SMEs. British Food Journal 124:12, pages 4250-4265.
Crossref
Eloy Gil-Cordero, Juan Pedro Cabrera-Sánchez, Ignacio Cepeda-Carrión & Jaime Ortega-Gutierrez. (2021) Measuring Behavioural Intention through the Use of Greenwashing: A Study of the Mediating Effects and Variables Involved. Sustainability 13:12, pages 6720.
Crossref
Khawaja Fawad Latif, Louise Bunce & Muhammad Shakil Ahmad. (2021) How can universities improve student loyalty? The roles of university social responsibility, service quality, and “customer” satisfaction and trust. International Journal of Educational Management 35:4, pages 815-829.
Crossref
Niki Glaveli. (2020) Corporate social responsibility toward stakeholders and customer loyalty: investigating the roles of trust and customer identification with the company. Social Responsibility Journal 17:3, pages 367-383.
Crossref
Niki Glaveli. (2020) Two Countries, Two Stories of CSR, Customer Trust and Advocacy Attitudes and Behaviors? A Study in the Greek and Bulgarian Telecommunication Sectors. European Management Review 18:1, pages 151-166.
Crossref
Nisreen Ameen, Ali Tarhini, Alexander Reppel & Amitabh Anand. (2021) Customer experiences in the age of artificial intelligence. Computers in Human Behavior 114, pages 106548.
Crossref
Ali Valipour, Mahmoud Noraei & Kamyar Kavosh. (2020) A cause-related marketing model for the iranian banking system: a phenomenological approach. AD-minister:36, pages 113-136.
Crossref
Ishfaq Ahmed, Talat Islam, Siti Zaleha Abdul Rasid, Farooq Anwar & Arooj Khalid. (2020) As you sow, so shall you reap: finding customer-based outcomes of socially responsible coffee cafés. British Food Journal 122:9, pages 3009-3026.
Crossref
Jui-I Chang & Chen-Ying Lee. (2020) The effect of service innovation on customer behavioral intention in the Taiwanese insurance sector: the role of word of mouth and corporate social responsibility. Journal of Asia Business Studies 14:3, pages 341-360.
Crossref
Juan J. Nájera-Sánchez. (2019) A Systematic Review of Sustainable Banking through a Co-Word Analysis. Sustainability 12:1, pages 278.
Crossref
Ovidiu I. Moisescu, Oana A. Gică, Victor O. Müller & Camelia Ancuța Müller. (2019) Can Corporate Fairness towards Public Authorities Enhance Customer Loyalty? A Multi-Sectorial Investigation in a Developing Country. Sustainability 12:1, pages 187.
Crossref
Oriol Iglesias, Stefan Markovic, Jatinder Jit Singh & Vicenta Sierra. (2017) Do Customer Perceptions of Corporate Services Brand Ethicality Improve Brand Equity? Considering the Roles of Brand Heritage, Brand Image, and Recognition Benefits. Journal of Business Ethics 154:2, pages 441-459.
Crossref
Won-Moo Hur, Hanna Kim & Hyun Kyung Kim. (2018) Does customer engagement in corporate social responsibility initiatives lead to customer citizenship behaviour? The mediating roles of customer-company identification and affective commitment. Corporate Social Responsibility and Environmental Management 25:6, pages 1258-1269.
Crossref
Stefan Markovic, Oriol Iglesias, Jatinder Jit Singh & Vicenta Sierra. (2015) How does the Perceived Ethicality of Corporate Services Brands Influence Loyalty and Positive Word-of-Mouth? Analyzing the Roles of Empathy, Affective Commitment, and Perceived Quality. Journal of Business Ethics 148:4, pages 721-740.
Crossref
Suvendu Kumar Pratihari & Shigufta Hena Uzma. (2018) CSR and corporate branding effect on brand loyalty: a study on Indian banking industry. Journal of Product & Brand Management 27:1, pages 57-78.
Crossref
Ivan K.W. Lai, Michael Hitchcock, Ting Yang & Tun-Wei Lu. (2018) Literature review on service quality in hospitality and tourism (1984-2014). International Journal of Contemporary Hospitality Management 30:1, pages 114-159.
Crossref
Ovidiu-Ioan Moisescu. (2017) From CSR to Customer Loyalty: An Empirical Investigation in the Retail Banking Industry of a Developing Country. Scientific Annals of Economics and Business 64:3, pages 307-323.
Crossref
Mobin Fatma & Zillur Rahman. (2017) An Integrated Framework to Understand How Consumer-Perceived Ethicality Influences Consumer Hotel Brand Loyalty. Service Science 9:2, pages 136-146.
Crossref
Ernest Emeka Izogo. (2017) Customer loyalty in telecom service sector: the role of service quality and customer commitment. The TQM Journal 29:1, pages 19-36.
Crossref
Mobin Fatma, Imran Khan & Zillur Rahman. (2016) How does corporate association influence consumer brand loyalty? Mediating role of brand identification. Journal of Product & Brand Management 25:7, pages 629-641.
Crossref
Mobin Fatma & Zillur Rahman. (2015) Consumer responses to CSR in Indian banking sector. International Review on Public and Nonprofit Marketing 13:3, pages 203-222.
Crossref
. (2014) F: International and National Economies. World Banking Abstracts 31:5, pages 374-384.
Crossref

Reprints and Corporate Permissions

Please note: Selecting permissions does not provide access to the full text of the article, please see our help page How do I view content?

To request a reprint or corporate permissions for this article, please click on the relevant link below:

Academic Permissions

Please note: Selecting permissions does not provide access to the full text of the article, please see our help page How do I view content?

Obtain permissions instantly via Rightslink by clicking on the button below:

If you are unable to obtain permissions via Rightslink, please complete and submit this Permissions form. For more information, please visit our Permissions help page.