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Hye Jin Yoon, Yan Huang & Taeyeon Kim. (2023) The role of relevancy in native advertising on social media. International Journal of Advertising 42:6, pages 972-999.
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Rachel L. Bailey, Harry Yaojun Yan & Glenna L. Read. (2023) Camera perspective and skin color: Biased reactions to viral body worn camera videos of police violence. Communication Monographs 90:3, pages 350-371.
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Nikolaos Mylonopoulos & Vasilis Theoharakis. (2021) Are you keeping your Facebook passions and habit under control? A dual-system perspective on Facebook addiction-like symptoms. International Journal of Electronic Commerce 25:2, pages 181-203.
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Chris Vargo, Harsha Gangadharbatla & Toby Hopp. (2019) eWOM across channels: comparing the impact of self-enhancement, positivity bias and vengeance on Facebook and Twitter. International Journal of Advertising 38:8, pages 1153-1172.
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Peter Broeder & Alies van Hout. (2019) When friends recommend: online purchasing behavior of Russian and Dutch people when prompted by recommendations from Facebook friends. Russian Journal of Communication 11:3, pages 191-203.
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Dongyoung Sohn & Soyoung Choi. (2019) Social embeddedness of persuasion: effects of cognitive social structures on information credibility assessment and sharing in social media. International Journal of Advertising 38:6, pages 824-844.
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Freya De Keyzer, Nathalie Dens & Patrick De Pelsmacker. (2019) The Impact of Relational Characteristics on Consumer Responses to Word of Mouth on Social Networking Sites. International Journal of Electronic Commerce 23:2, pages 212-243.
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Kacy Kim, Sukki Yoon & Yung Kyun Choi. (2019) The effects of eWOM volume and valence on product sales – an empirical examination of the movie industry. International Journal of Advertising 38:3, pages 471-488.
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Hilde A.M. Voorveld. (2019) Brand Communication in Social Media: A Research Agenda. Journal of Advertising 48:1, pages 14-26.
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Patrick De Pelsmacker, Nathalie Dens & Alona Kolomiiets. (2018) The impact of text valence, star rating and rated usefulness in online reviews. International Journal of Advertising 37:3, pages 340-359.
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Articles from other publishers (12)
Luis Jhonny Dávila Valdera, Danicsa Karina Espino Carrasco, Madeleine Espino Carrasco, Lady Violeta Dávila Valdera, Anny Katherine Dávila Valdera, Mayury Jackeline Espino Carrasco, Royer Vasquez Cachay, Ricardo Rafael Díaz Calderón, Ana Maria Alvites Gasco, Enrique Santos Nauca Torres & Edson David Valdera Benavides. 2024. HCI International 2023 – Late Breaking Posters. HCI International 2023 – Late Breaking Posters
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Martin Gannon, Babak Taheri, Marta Disegna & Girish Prayag. (2023) Coping, rumination, and electronic word-of-mouth: Segmenting consumer responses to service failure via fuzzy clustering. Journal of Business Research 166, pages 114089.
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Alei Fan, Hhye Won Shin, Jieyu (Jade) Shi & Laurie Wu. (2022) Young People Share, But Do So Differently: An Empirical Comparison of Peer-to-Peer Accommodation Consumption Between Millennials and Generation Z. Cornell Hospitality Quarterly 64:3, pages 322-337.
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Yue (Nancy) Dai, Wufan Jia, Lunrui Fu, Mengru Sun & Li Crystal Jiang. (2022) The effects of self-generated and other-generated eWOM in inoculating against misinformation. Telematics and Informatics 71, pages 101835.
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Akile Oday, Ali Ozturen, Mustafa Ilkan & A. Mohammed Abubakar. (2021) Do eReferral, eWOM, familiarity and cultural distance predict enrollment intention? An application of an artificial intelligence technique. Journal of Hospitality and Tourism Technology 12:3, pages 471-488.
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Hongfei Liu, Chanaka Jayawardhena, Victoria-Sophie Osburg, Vignesh Yoganathan & Severina Cartwright. (2021) Social sharing of consumption emotion in electronic word of mouth (eWOM): A cross-media perspective. Journal of Business Research 132, pages 208-220.
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Muhammad Bilal, Zeng Jianqiu, Suad Dukhaykh, Mingyue Fan & Aleš Trunk. (2021) Understanding the Effects of eWOM Antecedents on Online Purchase Intention in China. Information 12:5, pages 192.
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Graham Kenneth Winley & Tipa Sriyabhand. (2020) The Role of Personal Characteristics in Online Behaviors. Journal of Information Technology Research 13:2, pages 24-41.
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Shu-Chuan Chu, Hsuan-Ting Chen & Chen Gan. (2020) Consumers’ engagement with corporate social responsibility (CSR) communication in social media: Evidence from China and the United States. Journal of Business Research 110, pages 260-271.
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Shu-Chuan Chu, Che-Hui Lien & Yang Cao. (2018) Electronic word-of-mouth (eWOM) on WeChat: examining the influence of sense of belonging, need for self-enhancement, and consumer engagement on Chinese travellers’ eWOM. International Journal of Advertising 38:1, pages 26-49.
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Martin Gannon, Babak Taheri, Girish Prayag & Marta Disegna. (2022) Coping with Service Failure Via Rumination and Ewom: A Fuzzy Clustering Perspective. SSRN Electronic Journal.
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S.R. Nikhashemi & Mehdi Taghipoorreyneh. (2022) Identifying Social Commerce Visitor's Response Towards Click Through Social Display Ads: The Role of Collective Identity. SSRN Electronic Journal.
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