Citations (18)
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Read on this site (5)
T. Bettina Cornwell. (2019) Less “Sponsorship As Advertising” and More Sponsorship-Linked Marketing As Authentic Engagement. Journal of Advertising 48:1, pages 49-60.
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Annmarie Ryan. (2018) Practice (mis)matching: multiple performations of a cultural sponsorship network. Journal of Marketing Management 34:17-18, pages 1445-1469.
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Christopher Dick & Sebastian Uhrich. (2017) Ending a sponsorship relationship: consumers’ responses toward a forced versus a chosen exit. European Sport Management Quarterly 17:2, pages 152-170.
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Hannah K. Macdougall, Sheila N. Nguyen & Adam J. Karg. (2014) ‘Game, Set, Match’: An exploration of congruence in Australian disability sport sponsorship. Sport Management Review 17:1, pages 78-89.
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Annmarie Ryan & John Fahy. (2012) Evolving priorities in sponsorship: From media management to network management. Journal of Marketing Management 28:9-10, pages 1132-1158.
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Articles from other publishers (13)
Stefan Walzel. 2021. Managing Sports Teams. Managing Sports Teams
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T. Bettina Cornwell & Youngbum Kwon. (2019) Sponsorship-linked marketing: research surpluses and shortages. Journal of the Academy of Marketing Science 48:4, pages 607-629.
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Annmarie Ryan. (2018) Guiding and enabling liminal experiences between business and arts organizations operating in a sponsorship relationship. Human Relations 72:2, pages 344-369.
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Stefan Walzel. 2019. Teamsport Management. Teamsport Management
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T. Bettina Cornwell, Jennifer Howard-Grenville & Christian E. Hampel. (2018) The Company You Keep: How an Organization’s Horizontal Partnerships Affect Employee Organizational Identification. Academy of Management Review 43:4, pages 772-791.
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Deirdre Fleming, Patrick Lynch & Felicity Kelliher. (2016) The process of evaluating business to business relationships facing dissolution: An SME owner manager perspective. Industrial Marketing Management 58, pages 83-93.
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Annmarie Ryan & Keith Blois. (2016) Assessing the risks and opportunities in corporate art sponsorship arrangements using Fiske’s Relational Models Theory. Arts and the Market 6:1, pages 33-51.
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Annmarie Ryan & Lisa O’Malley. (2016) The role of the boundary spanner in bringing about innovation in cross-sector partnerships. Scandinavian Journal of Management 32:1, pages 1-9.
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Snejina Michailova, Rebecca Piekkari, Emmanuella Plakoyiannaki, Tiina Ritvala, Irina Mihailova & Asta Salmi. (2014) Breaking the Silence About Exiting Fieldwork: A Relational Approach and Its Implications For Theorizing. Academy of Management Review 39:2, pages 138-161.
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Fabio Severino. 2014. Handbook of Research on Management of Cultural Products. Handbook of Research on Management of Cultural Products
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John Finch, Shiming Zhang & Susi Geiger. (2013) Managing in conflict: How actors distribute conflict in an industrial network. Industrial Marketing Management 42:7, pages 1063-1073.
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Keith Blois & Annmarie Ryan. (2012) Interpreting the nature of business to business exchanges through the use of Fiske’s Relational Models Theory. Marketing Theory 12:4, pages 351-367.
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Jaana Tähtinen & Keith Blois. (2011) The involvement and influence of emotions in problematic business relationships. Industrial Marketing Management 40:6, pages 907-918.
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