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Journal of Marketing Management Volume 30, 2014 - Issue 9-10: Academy of Marketing Annual Conference 2013 - Marketing Relevance
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Articles

On the marketing implications of place narratives

Maria LichrouDepartment of Management and Marketing, University of Limerick, IrelandCorrespondence[email protected]
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Lisa O’MalleyDepartment of Management and Marketing, University of Limerick, IrelandView further author information
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Maurice PattersonDepartment of Management and Marketing, University of Limerick, IrelandView further author information
Pages 832-856 | Published online: 30 Jun 2014

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Federica De Molli, Marilena Vecco & Marta Pizzetti. (2023) Space for seduction: the redefining of auction houses’ role in the art market. Consumption Markets & Culture 26:1, pages 47-63.
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Minni Haanpää, José-Carlos García-Rosell & Maria Hakkarainen. (2022) Walking the concepts: elaborating on the non-representational sensitivities of tourism experience. Journal of Marketing Management 38:15-16, pages 1832-1850.
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Ken Peattie & Anthony Samuel. (2021) Placing an ethical brand: the Fairtrade Towns movement. Journal of Marketing Management 37:15-16, pages 1490-1513.
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Hiroshi Ito & Alan Reid. (2020) Promoting an environmental education project: the eco-picture diary in Yokohama City, Japan. Environmental Education Research 26:11, pages 1656-1675.
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Ross Gordon & Nadia Zainuddin. (2020) Symbolic violence and marketing ECRs in the neoliberal University. Journal of Marketing Management 36:7-8, pages 705-726.
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Hiroshi Ito & Chisato Igano. (2020) Place-based environmental education to promote eco-initiatives: the case of Yokohama, Japan. Regional Studies, Regional Science 7:1, pages 292-308.
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Emma Winter & Helen Thompson-Whiteside. (2017) Location, location, location: does place provide the opportunity for differentiation for universities?. Journal of Marketing for Higher Education 27:2, pages 233-250.
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Articles from other publishers (13)

Hilary Downey & John F SherryJrJr. (2023) Art and emplacement in Northern Ireland. Marketing Theory.
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Teea Palo. (2023) The Emergence of Concerned Partnerships in the Ethical Marketization of Place: A Narrative Lens. Journal of Business Ethics 184:4, pages 835-854.
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Swapnarag Swain, Charles Jebarajakirthy, Bhuvanesh Kumar Sharma, Haroon Iqbal Maseeh, Amee Agrawal, Jinal Shah & Raiswa Saha. (2023) Place Branding: A Systematic Literature Review and Future Research Agenda. Journal of Travel Research, pages 004728752311686.
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Christoph Pachucki, Reinhard Grohs & Ursula Scholl-Grissemann. (2021) No Story Without a Storyteller: The Impact of the Storyteller as a Narrative Element in Online Destination Marketing. Journal of Travel Research 61:8, pages 1703-1718.
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Fatemeh Mohammadi Aydoghmish & Mojtaba Rafieian. (2022) Developing a comprehensive conceptual framework for city branding based on urban planning theory: Meta-synthesis of the literature (1990–2020). Cities 128, pages 103731.
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Nicole A. Hay, P. Monica Chien & Lisa Ruhanen. (2021) Tell me your story: Branding destinations through residents’ (place) stories. Journal of Vacation Marketing 28:3, pages 319-334.
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George Rossolatos. (2020) A brand storytelling approach to Covid-19's terrorealization: Cartographing the narrative space of a global pandemic. Journal of Destination Marketing & Management 18, pages 100484.
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Natalia Vlasova, Elena Kulikova & Viktor Katochkov. 2019. Sustainable Leadership for Entrepreneurs and Academics. Sustainable Leadership for Entrepreneurs and Academics 103 110 .
George Rossolatos. (2018) Post-place branding as nomadic experiencing. Place Branding and Public Diplomacy 14:4, pages 285-304.
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Stephan Reinhold, Christian Laesser & Pietro Beritelli. (2018) The 2016 St. Gallen Consensus on Advances in Destination Management. Journal of Destination Marketing & Management 8, pages 426-431.
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Massimo Giovanardi & Andrea Lucarelli. (2018) Sailing through marketing: A critical assessment of spatiality in marketing literature. Journal of Business Research 82, pages 149-159.
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George Rossolatos. (2020) A Brand Storytelling Approach to COVID-19’s Terrorealization: Cartographing the Emergent Hyperspace of a Global Pandemic. SSRN Electronic Journal.
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George Rossolatos. (2016) Post-place Branding as Nomadic Experiencing. SSRN Electronic Journal.
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