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Journal of Marketing Management Volume 37, 2021 - Issue 13-14
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Research Article

Countering negative country of manufacturing effects for bottled foods: how extrinsic product cues matter to consumers

Hsuan-Hsuan KuDepartment of International Business, Soochow University, Taipei, TaiwanCorrespondence[email protected]
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Hsin-Yu ChenDepartment of International Business, Soochow University, Taipei, TaiwanView further author information
Pages 1436-1457 | Received 19 Aug 2020, Accepted 09 Mar 2021, Published online: 19 Apr 2021

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Read on this site (3)

Sridhar Samu, Tanmay Chattopadhyay & Anubhav Mishra. (2023) Role of Intrinsic and Extrinsic Cues on Consumers’ Perceived Product Quality in an Emerging Market. Journal of International Consumer Marketing 0:0, pages 1-17.
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Sunil Dutt Trivedi, Archit Vinod Tapar & Pranav Dharmani. (2023) A Systematic Literature Review of the Relationship between Consumer Ethnocentrism and Product Evaluation. Journal of International Consumer Marketing 0:0, pages 1-21.
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Siddharth Bhatt, Hongjun Ye, Jonathan Deutsch, Haeyoung Jeong, Jintao Zhang & Rajneesh Suri. (2021) Food Waste and Upcycled Foods: Can a Logo Increase Acceptance of Upcycled Foods?. Journal of Food Products Marketing 27:4, pages 188-203.
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Articles from other publishers (1)

Maria Palazzo, Agostino Vollero & Alfonso Siano. (2023) Intelligent packaging in the transition from linear to circular economy: Driving research in practice. Journal of Cleaner Production 388, pages 135984.
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