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Speech Monographs Volume 37, 1970 - Issue 2
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The generality of early reversals of attitudes toward communication sources

Robert D. Brooks Visiting Lecturer in Speech, University of Wisconsin, Madison
Pages 152-155 | Published online: 02 Jun 2009

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JoshuaM. Averbeck. (2010) Irony and Language Expectancy Theory: Evaluations of Expectancy Violation Outcomes. Communication Studies 61:3, pages 356-372.
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Donald Dean Morley. (1987) Subjective message constructs: A theory of persuasion. Communication Monographs 54:2, pages 183-203.
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Robert N. Bostrom. (1981) Theoretical Interactions of Receivers, Sources, and Attitude Objects: “RSO” Theory. Annals of the International Communication Association 5:1, pages 833-855.
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JesseG. Delia. (1976) A constructivist analysis of the concept of credibility. Quarterly Journal of Speech 62:4, pages 361-375.
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VernonE. Cronen & RichardL. Conville. (1973) Belief salience, summation theory, and the attitude construct. Speech Monographs 40:1, pages 17-26.
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Articles from other publishers (8)

Aminu Hassan. (2019) Verbal tones in sustainability assurance statements. Sustainability Accounting, Management and Policy Journal 10:3, pages 427-450.
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Thomas McKone, Shannon Bartelt-Hunt, Mira Olson & Fred Tillman. 2010. Handbook of Chemical Mass Transport in the Environment. Handbook of Chemical Mass Transport in the Environment 159 211 .
MICHAEL D. MILLER & MICHAEL BURGOON. (1979) THE RELATIONSHIP BETWEEN VIOLATIONS OF EXPECTATIONS AND THE INDUCTION OF RESISTANCE TO PERSUASION. Human Communication Research 5:4, pages 301-313.
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MICHAEL BURGOON, MICHAEL D. MILLER, MARSHALL COHEN & CHARLES L. MONTGOMERY. (1978) AN EMPIRICAL TEST OF A MODEL OF RESISTANCE TO PERSUASION. Human Communication Research 5:1, pages 27-39.
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LAWRENCE J. CHASE & CLIFFORD W. KELLY. (1976) LANGUAGE INTENSITY AND RESISTANCE TO PERSUASION: A RESEARCH NOTE. Human Communication Research 3:1, pages 82-85.
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MICHAEL BURGOON, STEPHEN B. JONES & DIANE STEWART. (1975) TOWARD A MESSAGE-CENTERED THEORY OF PERSUASION: THREE EMPIRICAL INVESTIGATIONS OF LANGUAGE INTENSITY 1 . Human Communication Research 1:3, pages 240-256.
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N.L. REINSCH. (1974) FIGURATIVE LANGUAGE AND SOURCE CREDIBILITY: A PRELIMINARY INVESTIGATION AND RECONCEPTUALIZATION 1 . Human Communication Research 1:1, pages 75-80.
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MICHAEL BURGOON & LYLE B. KING. (1974) THE MEDIATION OF RESISTANCE TO PERSUASION STRATEGIES BY LANGUAGE VARIABLES AND ACTIVE-PASSIVE PARTICIPATION. Human Communication Research 1:1, pages 30-41.
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