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Original Articles

Marketing in the Long-Term Care Continuum

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Pages 145-154 | Published online: 04 May 2010

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John L. Fortenberry$suffix/text()$suffix/text() & Peter J. McGoldrick. (2016) Internal marketing: A pathway for healthcare facilities to improve the patient experience. International Journal of Healthcare Management 9:1, pages 28-33.
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Lynne Parkinson, Annie Banbury, Wendy Hillman & Julie Lee. (2019) What are older people and their families looking for in an aged care services provider?. Australasian Journal on Ageing 39:3, pages 244-253.
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