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Original Articles

Variables Associated With Seeking Information From Doctors and the Internet After Exposure to Direct-to-Consumer Advertisements for Prescription Medications

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Joshua Fogel & Jennifer Shraybman-Buynova. (2023) Direct-to-consumer prescription medication advertisements on social media: The role of social factors. Health Marketing Quarterly 40:2, pages 190-205.
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Articles from other publishers (5)

Kristen Giombi, Jessica Thompson, Candi Wines, Ryan Haughney, Helen W. Sullivan & Kevin R. Betts. (2023) A scoping review of empirical research on prescription drug promotion. Research in Social and Administrative Pharmacy 19:6, pages 859-872.
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Joshua Fogel & Rivka Herzog. 2022. Research Anthology on Social Media Advertising and Building Consumer Relationships. Research Anthology on Social Media Advertising and Building Consumer Relationships 1090 1116 .
Joshua Fogel & Rivka Herzog. (2020) Direct-to-Consumer Prescription Medication Advertisements and Use of Different Types of Media. Journal of Electronic Commerce in Organizations 18:4, pages 51-72.
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Stephan Dahl & Lynne Eagle. (2016) Empowering or misleading? Online health information provision challenges. Marketing Intelligence & Planning 34:7, pages 1000-1020.
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Ruth M. Farrell, Patricia K. Agatisa, MaryBeth Mercer & Marissa B. Coleridge. (2015) Online direct-to-consumer messages about non-invasive prenatal genetic testing. Reproductive Biomedicine & Society Online 1:2, pages 88-97.
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