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Health Marketing Quarterly Volume 41, 2024 - Issue 1

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A reflection on the co-design approach to the development of the Medway Can campaign; a whole systems approach to obesity prevention using COM-B

Katherine Parsonsa Aberystwyth University, Aberystwyth, Wales, UKCorrespondence[email protected]
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Simon Paynea Aberystwyth University, Aberystwyth, Wales, UKView further author information

Saoirce Codlingb Independent ResearcherView further author information

Megan Murphyb Independent ResearcherView further author information

Pages 33-49 | Published online: 24 Jul 2023

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https://doi.org/10.1080/07359683.2023.2235501
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Joy Parkinson, Phill Sherring, Liz Foote & Janet Davey. (2024) Engaging the front line: The important role of practitioner papers in health marketing and practical guidance to facilitate publication. Health Marketing Quarterly 41:1, pages 1-10.
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