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Section A ‐ Communication from rules perspectives

Symbolic action as alignment: A synthesis of rules approaches

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Pages 1-29 | Published online: 21 May 2009

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Francis Buttle & Lars Groeger. (2017) Who says what to whom in what channel? A rules theoretic perspective on word-of-mouth marketing. Journal of Marketing Management 33:13-14, pages 1035-1059.
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Articles from other publishers (3)

Joachim R. HöflichJoachim R. Höflich. 1996. Technisch vermittelte interpersonale Kommunikation. Technisch vermittelte interpersonale Kommunikation 307 344 .
G. H. Morris, Stasia C. Gaveras, Whitney L. Baker & Marta L. Coursey. (2016) Aligning Actions at Work. Management Communication Quarterly 3:3, pages 303-333.
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G. H. Morris. (2016) Finding Fault. Journal of Language and Social Psychology 7:1, pages 1-25.
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