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Journal of Broadcasting Volume 25, 1981 - Issue 3
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Research in brief

Children's understanding of nutritional information presented in breakfast cereal commercials

Edward L. Palmer Associate Professor in the Department of Psychology, Davidson College
&
Cynthia N. McDowell Law student, University of Georgia, Athens
Pages 295-301 | Accepted 01 May 1981, Published online: 18 May 2009

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Read on this site (2)

Dale Kunkel & Walter Gantz. (1993) Assessing compliance with industry self‐regulation of television advertising to children. Journal of Applied Communication Research 21:2, pages 148-162.
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Peter G Ghristenson. (1984) Television Advertising and Education. Educational Media International 21:4, pages 17-21.
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Articles from other publishers (7)

Oksana V. Zashchirinskaia. (2018) Nonverbal patterns of preschooler’s perception of visual images with the help of eye-tracker method usage. Current Psychology 40:1, pages 442-453.
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Nancy A. Jennings. 2012. The International Encyclopedia of Media Studies. The International Encyclopedia of Media Studies.
Khodabakhsh Karami & Maria Cheraghi. (2011) A Glance of Children Health Related Food Advertisements on Channel 2 and News Network of Iran. Pakistan Journal of Nutrition 10:11, pages 1029-1031.
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John SinclairRowan Wilken. (2020) Super Size Me: Accounting for Television Advertising in the Public Discourse on Obesity. Media International Australia 124:1, pages 45-56.
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Dale Kunkel & Walter Gantz. (1992) Children's Television Advertising in the Multichannel Environment. Journal of Communication 42:3, pages 134-152.
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Merrelyn Emery. (2016) The Dynamics of TV Marketing of Products and Concepts. Media Information Australia 46:1, pages 35-49.
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. (1982) A guide to the literature on aggressive behavior. Aggressive Behavior 8:4, pages 387-398.
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