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Journal of Marketing for Higher Education Latest Articles

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Research Article

Decisions, decisions, decisions: an exploration of factors affecting the decision-making of ‘Uni Connect’ students, when choosing higher education study

Richard Poolea School of Education & Sociology, The University of Portsmouth, Portsmouth, UKCorrespondence[email protected]

https://orcid.org/0000-0002-0095-6470 View further author information

Dom Thompsonb Adult and Higher Education Division, Peter Symonds College, Winchester, UKView further author information

David Gallowayc Sport, Public Services and Early Years, Havant & South Downs College, Hampshire, UKView further author information

Received 03 Jan 2023, Accepted 11 Oct 2023, Published online: 07 Nov 2023

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https://doi.org/10.1080/08841241.2023.2275752
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