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Articles

Unobserved heterogeneity and the importance of customer loyalty in mobile banking

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Pages 1015-1032 | Received 09 Feb 2016, Accepted 06 Nov 2016, Published online: 05 Dec 2016

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Ravi Lonkani, Chuleeporn Changchit, Tim Klaus & Jomjai Sampet. (2020) A Comparative Study of Trust in Mobile Banking. Journal of Global Information Management 28:4, pages 95-119.
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