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Journal of Strategic Marketing Volume 6, 1998 - Issue 3
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Original Articles

Investigating corporate strategies for supplier management in retailing companies- a framework for analysis

Uta Juttner
&
Helen Peck
Pages 223-239 | Published online: 10 Jan 2011

Citations (7)

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Read on this site (1)

Yang-Im Lee & Peter R.J. Trim. (2013) An explanation of how a collectivist culture underpins the marketing strategy process in Japanese and South Korean electronics companies. Journal of Global Scholars of Marketing Science 23:3, pages 314-337.
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Articles from other publishers (6)

Christoph Teller, Herbert Kotzab, David B. Grant & Christina Holweg. (2016) The importance of key supplier relationship management in supply chains. International Journal of Retail & Distribution Management 44:2, pages 109-123.
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Peter R.J. Trim & Yang‐Im Lee. (2008) A strategic approach to sustainable partnership development. European Business Review 20:3, pages 222-239.
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. 2008. Strategic Marketing Decision-Making Within Japanese and South Korean Companies. Strategic Marketing Decision-Making Within Japanese and South Korean Companies 309 338 .
Yang‐Im Lee & Peter R.J. Trim. (2006) Retail marketing strategy. Marketing Intelligence & Planning 24:7, pages 730-745.
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Yang-Im Lee & Peter R.J. Trim. (2006) Placing customer service strategy in the context of a vertical marketing system. Strategic Change 15:7-8, pages 331-339.
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Peter R.J. Trim & Yang‐Im Lee. (2006) Vertically integrated organisational marketing systems: a partnership approach for retailing organisations. Journal of Business & Industrial Marketing 21:3, pages 151-163.
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