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Journal of Strategic Marketing Volume 21, 2013 - Issue 2
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Conditions of departmental power: a strategic contingency exploration of marketing's customer-connecting role

Corina Marx Voss Center for Entrepreneurship, RWTH Aachen University, Aachen, GermanyCorrespondence[email protected]
&
Malte Brettel Center for Entrepreneurship, RWTH Aachen University, Aachen, Germany
Pages 160-178 | Received 07 Mar 2012, Accepted 16 Oct 2012, Published online: 22 Feb 2013

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Stefan Sleep & John Hulland. (2019) Is big data driving cooperation in the c-suite? The evolving relationship between the chief marketing officer and chief information officer. Journal of Strategic Marketing 27:8, pages 666-678.
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Itzhak Gnizy & Aviv Shoham. (2018) The power of international marketing functions: antecedents and consequences. Journal of Business-to-Business Marketing 25:2, pages 67-89.
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Paul Williams, Nicholas Ashill & Earl Naumann. (2017) Toward a contingency theory of CRM adoption. Journal of Strategic Marketing 25:5-6, pages 454-474.
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Victor Adejo Okenyi, Abdul-Quayyum Gbadamosi, Oladimeji Olawale, Kehinde Joseph Alawode & Adekansola Labo-Popoola. (2023) A framework for salvaging megaprojects in Africa based on a case study of a refinery and petrochemical complex project. Scientific African 20, pages e01723.
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Dirk De Clercq, Narongsak Thongpapanl & Maxim Voronov. (2015) Sustainability in the Face of Institutional Adversity: Market Turbulence, Network Embeddedness, and Innovative Orientation. Journal of Business Ethics 148:2, pages 437-455.
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Ryan K. Jacobson & Chockalingam Viswesvaran. (2017) A Reliability Generalization Study of the Political Skill Inventory. SAGE Open 7:2, pages 215824401770671.
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