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Articles

What really matters to the audience: Analysing the key factors contributing to arts festival ticket purchases

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Pages 22-44 | Published online: 04 Feb 2013

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Read on this site (5)

Walter Wessels, Pierre-André Viviers & Karin Botha. (2023) Aspects contributing to live theater ticket purchases of South African teenagers: Perspectives of participants in a national drama competition. Journal of Convention & Event Tourism 24:3, pages 269-288.
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Walter Wessels, Pierre-André Viviers & Karin Botha. (2023) A comparative analysis of aspects influencing live theatre ticket purchases of teenagers and students in South Africa. South African Theatre Journal 36:1, pages 74-87.
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Pierre-André Viviers & Karin Botha. (2019) Determining the key factors contributing to children's theatre ticket purchases at Afrikaans arts festivals in South Africa. South African Theatre Journal 32:2, pages 89-107.
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Martinette Kruger, Armand Viljoen & Melville Saayman. (2018) A behavioral intentions typology of attendees to an EDM festival in South Africa. Journal of Convention & Event Tourism 19:4-5, pages 374-398.
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Jeanne-Mari Jordaan, Karin Botha & Pierre-Andrè Viviers. (2015) Analyzing the ticket purchasing behaviour of younger Afrikaans cinema attendees. South African Theatre Journal 28:2, pages 180-208.
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Articles from other publishers (6)

Martinette Kruger. (2019) Festival loyalty to a South African literary arts festival: action speaks louder than words!. International Journal of Event and Festival Management ahead-of-print:ahead-of-print.
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Martinette Kruger & Melville Saayman. (2019) The relationship between decision-making factors and ‘festivalscapes’ with visitor loyalty: Evidence from a South African national arts festival. Acta Commercii 19:1.
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Angela ChangMatthew Tingchi Liu. (2018) What to Say to Patrons About Buying Tickets Again? Modelling a Modern Relationship for Traditional Performing Arts. Journal of Creative Communications 13:3, pages 167-184.
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Martinette Kruger & Phatshimo I. Metsi. (2018) From jazz notes to bank notes: The determinants of spending by black music festival attendees. Journal of Economic and Financial Sciences 11:1.
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Ronnie DonaldsonRonnie Donaldson. 2018. Small Town Tourism in South Africa. Small Town Tourism in South Africa 147 171 .
AWO MANA ASIEDU. (2016) ‘The Money Was Real Money’: Talking with Audiences about Corruption, Domestic Violence and Aesthetic Values during the Roverman Festival of Plays at the Ghana National Theatre. Theatre Research International 41:2, pages 151-167.
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