Publication Cover
Continuum
Journal of Media & Cultural Studies
Volume 35, 2021 - Issue 1
3,016
Views
4
CrossRef citations to date
0
Altmetric
Research Article

Snapchat’s augmented reality brand culture: sponsored filters and lenses as digital piecework

ORCID Icon & ORCID Icon

Keep up to date with the latest research on this topic with citation updates for this article.

Read on this site (4)

L. A Miller & Joanna McIntyre. (2023) From surgery to Cyborgs: a thematic analysis of popular media commentary on Instagram filters. Feminist Media Studies 23:7, pages 3615-3631.
Read now
Olga Shabalina, Michelle R. Nelson, Lidiia K. Lobodenko & Na Hong. (2023) Culture at Arm’s Length: The Effects of Analytic-Holistic Thinking on Visual Aesthetics in Brand Selfies Taken by Chinese, Russian, and U.S. Consumers. Journal of Current Issues & Research in Advertising 44:1, pages 38-59.
Read now
Jingjing Zhu, Xi Zhang & Jian Li. (2022) Using AR filters in L2 pronunciation training: practice, perfection, and willingness to share. Computer Assisted Language Learning 0:0, pages 1-30.
Read now

Reprints and Corporate Permissions

Please note: Selecting permissions does not provide access to the full text of the article, please see our help page How do I view content?

To request a reprint or corporate permissions for this article, please click on the relevant link below:

Academic Permissions

Please note: Selecting permissions does not provide access to the full text of the article, please see our help page How do I view content?

Obtain permissions instantly via Rightslink by clicking on the button below:

If you are unable to obtain permissions via Rightslink, please complete and submit this Permissions form. For more information, please visit our Permissions help page.