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International Journal of Human–Computer Interaction Volume 36, 2020 - Issue 17
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Research Article

A Quantitative Measurement Model for Persuasive Technologies Using Storytelling via a Virtual Narrator

Guillaume Faddoula Information Systems Department, San Francisco State University, San Francisco, California, USACorrespondence[email protected]
ORCID Iconhttps://orcid.org/0000-0002-8921-6013View further author information
ORCID Icon &
Samir Chatterjeeb Center for Information Systems & Technology, Claremont Graduate University, Claremont, California, USAORCID Iconhttps://orcid.org/0000-0002-3268-6604View further author information
ORCID Icon
Pages 1585-1604 | Published online: 28 May 2020

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Read on this site (3)

Chen Lou, Siu Ting Josie Kiew, Tao Chen, Tze Yen Michelle Lee, Jia En Celine Ong & ZhaoXi Phua. (2023) Authentically Fake? How Consumers Respond to the Influence of Virtual Influencers. Journal of Advertising 52:4, pages 540-557.
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Anan Wan & Mengtian (Montina) Jiang. (2023) Can Virtual Influencers Replace Human Influencers in Live-Streaming E-Commerce? An Exploratory Study from Practitioners’ and Consumers’ Perspectives. Journal of Current Issues & Research in Advertising 44:3, pages 332-372.
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Zexin Ma & Douglas Zytko. (2021) Designing Immersive Stories for Health: Choosing Character Perspective Based on the Viewer’s Modality. International Journal of Human–Computer Interaction 37:15, pages 1423-1435.
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Articles from other publishers (4)

Fengyi Deng & Xia Jiang. (2023) Effects of human versus virtual human influencers on the appearance anxiety of social media users. Journal of Retailing and Consumer Services 71, pages 103233.
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Nikolaos Pellas & Athanasios Christopoulos. (2022) The Effects of Machinima on Communication Skills in Students with Developmental Dyslexia. Education Sciences 12:10, pages 684.
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Agnese Augello, Giuseppe Città, Manuel Gentile & Antonio Lieto. (2021) A Storytelling Robot Managing Persuasive and Ethical Stances via ACT-R: An Exploratory Study. International Journal of Social Robotics.
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Mirjam Vosmeer. 2021. Interactive Storytelling. Interactive Storytelling 430 434 .

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