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Journal of Food Products Marketing Volume 19, 2013 - Issue 5
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Original Articles

Are Farmers' Market Shoppers Different From Cross-Shoppers? The Case of Hawaiian Avocado Purchasers

Pauline Sullivan Texas State University, Merchandising and Consumer Sciences, School of Family and Consumer Sciences, San Marcos, Texas, USACorrespondence[email protected]
,
Catherine Chan-Halbrendt Natural Resources and Environmental Management, College of Tropical Agriculture and Human Resources, Honolulu, Hawaii, USA
&
Jyotsna Krishnakumar Natural Resources and Environmental Management, College of Tropical Agriculture and Human Resources, Honolulu, Hawaii, USA
Pages 363-375 | Published online: 01 Oct 2013

Citations (5)

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Read on this site (2)

Elizabeth Bucher-Edwards, Louise Grimmer & Martin Grimmer. (2023) Using Place-of-Origin Branding Strategies to Market Australian Premium-Niche Whisky and Gin Products. Journal of International Food & Agribusiness Marketing 35:2, pages 135-153.
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Armen Ghazaryan, Randy Westgren, Joe Parcell & Haluk Gedikoglu. (2018) Factors affecting farmers market produce prices in Missouri. Journal of Food Products Marketing 24:8, pages 927-945.
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Articles from other publishers (3)

Amirhossein Salehi-Amiri, Ali Zahedi, Fatemeh Gholian-Jouybari, Ericka Zulema Rodríguez Calvo & Mostafa Hajiaghaei-Keshteli. (2022) Designing a Closed-loop Supply Chain Network Considering Social Factors; A Case Study on Avocado Industry. Applied Mathematical Modelling 101, pages 600-631.
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Xin FangHui HuangPingSun Leung. (2018) Competitiveness of local food: an empirical analysis of the tomato market dynamics. International Food and Agribusiness Management Review 21:1, pages 89-100.
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Kristina Zikiene & Lina Pileliene. (2016) Research of Factors Influencing Customer Switching Behaviour in Farmerss Markets in Lithuania. SSRN Electronic Journal.
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