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Wen-Shen Yen, Che-Jen Su, Yi-Fang Lan, Marica Mazurek, Joanna Kosmaczewska, Biruta Švagždienė & Vitally Cherenkov. (2023) Adolescents’ use of influence tactics with parents in family travel decision making: A cross-societal comparison in Eastern Europe. The Social Science Journal 60:3, pages 478-490.
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Rambabu Lavuri & Vidyadhar Reddy Aileni. (2022) TV Advertisements: Assessing the Moderating Effect of Children's Pester Power on Parents Purchase Decision. Journal of Promotion Management 28:5, pages 625-649.
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Megan C. Good & Michael R. Hyman. (2020) ‘Fear of missing out’: antecedents and influence on purchase likelihood. Journal of Marketing Theory and Practice 28:3, pages 330-341.
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Maree Thyne, Kirsten Robertson, Leah Watkins & Olly Casey. (2019) Retailers targeting children with set collection promotions: the child’s perspective. International Journal of Retail & Distribution Management 47:6, pages 643-658.
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Marcelo Royo Vela & Leonardo Ortegon-Cortazar. (2019) Sensory motivations within children’s concrete operations stage. British Food Journal 121:4, pages 910-925.
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Debbie Ellis & Mishaal Maikoo. (2018) South African children’s influence tactics: what works and when?. Young Consumers 19:4, pages 432-449.
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Monica Chaudhary, Suhail M. Ghouse & Omar Durrah. (2018) Young Arab consumers: an analysis of family buying process in Oman. Young Consumers 19:1, pages 1-18.
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