Citations (50)
Keep up to date with the latest research on this topic with citation updates for this article.
Read on this site (5)
Sheshadri Chatterjee, Ranjan Chaudhuri, Demetris Vrontis & Pantea Foroudi. (2022) Dark Side of Sharing Economy: Examining the Unethical Practices and Its Impact on Coopetition and Firm Performance. Journal of Business-to-Business Marketing 29:1, pages 69-85.
Read now
Read now
Mark Lang, Gary Beemer & Paula Fernandez Gaviria. (2021) Impact of an Innovative Video Demonstration on Perceptions and Attitudes Toward McDonald’s Product Quality. Journal of Food Products Marketing 27:5, pages 243-254.
Read now
Read now
James E. Zemanek$suffix/text()$suffix/text() & Trang P. Tran. (2021) Two decades of the Journal of Marketing Channels’ research: Providing direction for the future of inter-organizational research. Journal of Inter-Organizational Relationships 27:1-2, pages 2-14.
Read now
Read now
Jalaluddin Mondal & Somnath Chakrabarti. (2019) Emerging Phenomena of the Branded App: A Systematic Literature Review, Strategies, and Future Research Directions. Journal of Interactive Advertising 19:2, pages 148-167.
Read now
Read now
James E. Zemanek$suffix/text()$suffix/text(), Erik Christopher Taylor, Trang Phuc Tran & David Carl Loomis. (2018) RETRACTED ARTICLE: Two decades of the Journal of Marketing Channels: Impacting the present and directing the future of marketing channel research. Journal of Marketing Channels 25:3, pages i-xi.
Read now
Read now
Articles from other publishers (45)
Maryam Faraji, Mohammad Hasan Seifdar & Babak Amiri. (2023) Sharing economy for sustainability: A review. Journal of Cleaner Production, pages 140065.
Crossref
Crossref
Moez Bellaaj. (2021) Why and how do individual entrepreneurs use digital channels in an emerging market? Determinants of use and channel coordination. International Journal of Emerging Markets 18:9, pages 2735-2764.
Crossref
Crossref
Sanjeev Kumar, Ankit Dhiraj, Mushtaq Ahmad Shah & Divya Rani. 2023. Influencer Marketing Applications Within the Metaverse. Influencer Marketing Applications Within the Metaverse
178
194
.
Emine ŞENBABAOĞLU DANACI. (2023) BIBLIOMETRIC ANALYSIS OF DIGITAL MARKETING WITH VISUAL MAPPING TECHNIQUEDİJİTAL PAZARLAMANIN GÖRSEL HARİTALAMA TEKNİĞİ İLE BİBLİYOMETRİK ANALİZİ. Journal of Research in Business 8:1, pages 101-113.
Crossref
Crossref
Nripendra P. Rana, Arpan Kumar Kar, Manish Gupta, Ilias O. Pappas & Thanos Papadopoulos. (2023) Unravelling the dark side of sharing economy – Managing and sustaining B2B relationships on digital platforms. Industrial Marketing Management.
Crossref
Crossref
Sheshadri Chatterjee, Ranjan Chaudhuri, Patrick Mikalef & David Sarpong. (2023) Coopetition in the platform economy from ethical and firm performance perspectives. Journal of Business Research 157, pages 113576.
Crossref
Crossref
Natalia Kireeva. (2023) Identification of consumer trends in the sharing of things. E3S Web of Conferences 376, pages 05009.
Crossref
Crossref
Belma Rizvanović, Aneesh Zutshi, Antonio Grilo & Tahereh Nodehi. (2023) Linking the potentials of extended digital marketing impact and start-up growth: Developing a macro-dynamic framework of start-up growth drivers supported by digital marketing. Technological Forecasting and Social Change 186, pages 122128.
Crossref
Crossref
Natália Gomes Cavalcante Cabral & Cláudia Fabiana Gohr. (2023) Sustainable value creation in sharing economy: Conceptual framework proposition and application in Brazilian offline communities. Technological Forecasting and Social Change 186, pages 122124.
Crossref
Crossref
YunQian Zhang, Li Li, Muhammad Sadiq & Feng Sheng Chien. (2023) Impact of a sharing economy on sustainable development and energy efficiency: Evidence from the top ten Asian economies. Journal of Innovation & Knowledge 8:1, pages 100320.
Crossref
Crossref
Paulo Botelho Pires, José Duarte Santos, Pedro Quelhas de Brito & David Nunes Marques. (2022) Connecting Digital Channels to Consumers’ Purchase Decision-Making Process in Online Stores. Sustainability 14:21, pages 14392.
Crossref
Crossref
Maria Camila Bermeo-Giraldo, Alejandro Valencia-Arias, Javier D. Ramos de Rosas, Martha Benjumea-Arias & Juan Amilcar Villanueva Calderón. (2022) Factors Influencing the Use of Digital Marketing by Small and Medium-Sized Enterprises during COVID-19. Informatics 9:4, pages 86.
Crossref
Crossref
Julián Chaparro-Peláez, Ángel Hernández-García & Ángel-José Lorente-Páramo. (2022) May I have your attention, please? An investigation on opening effectiveness in e-mail marketing. Review of Managerial Science 16:7, pages 2261-2284.
Crossref
Crossref
Ralph Kauffman & Lucille Pointer. (2021) Impact of digital technology on velocity of B2B buyer-supplier relationship development. Journal of Business & Industrial Marketing 37:7, pages 1515-1529.
Crossref
Crossref
Xin Fan, T.C.E. Cheng & Gang Li. (2022) Opaque or Transparent: Quality Disclosure Strategy for Accommodation-Sharing Platforms. Journal of Theoretical and Applied Electronic Commerce Research 17:2, pages 414-438.
Crossref
Crossref
Kathryn Waite & Rodrigo Perez-Vega. 2022. The Sharing Economy and the Tourism Industry. The Sharing Economy and the Tourism Industry.
Damianos P. Sakas, Ioannis Dimitrios G. Kamperos, Dimitrios P. Reklitis, Nikolaos T. Giannakopoulos, Dimitrios K. Nasiopoulos, Marina C. Terzi & Nikos Kanellos. (2022) The Effectiveness of Centralized Payment Network Advertisements on Digital Branding during the COVID-19 Crisis. Sustainability 14:6, pages 3616.
Crossref
Crossref
Madhura K. Niyaz. (2022) Development of Fashionable Products through Online Retailing: A Case Study on Amazon and Flipkart. International Journal of Case Studies in Business, IT, and Education, pages 61-75.
Crossref
Crossref
Eugene J. Lewis. (2022) A Literature Review on the Marketing Partnership Challenge. International Journal of Smart Education and Urban Society 13:1, pages 1-47.
Crossref
Crossref
Eugene J. Lewis. (2022) Technology Marketing. International Journal of Smart Education and Urban Society 13:1, pages 1-47.
Crossref
Crossref
Fernanda A. Ferreira, António Melo & Conceição Castro. 2022. Advances in Tourism, Technology and Systems. Advances in Tourism, Technology and Systems
331
340
.
Himanshu Ahuja & Deep Shree. 2022. Sustainability in the Gig Economy. Sustainability in the Gig Economy
65
79
.
Fenghui Huang, Chunying Wu, Yonghong Li, Huiying Wu & Minquan Ye. 2022. Application of Intelligent Systems in Multi-modal Information Analytics. Application of Intelligent Systems in Multi-modal Information Analytics
754
759
.
Lucia Šepel’ová, Jennifer R. Calhoun & Michaela Straffhauser-Linzatti. 2022. Developments in Information & Knowledge Management for Business Applications. Developments in Information & Knowledge Management for Business Applications
139
154
.
Yang Chen, Aleksy Kwilinski, Olena Chygryn, Oleksii Lyulyov & Tetyana Pimonenko. (2021) The Green Competitiveness of Enterprises: Justifying the Quality Criteria of Digital Marketing Communication Channels. Sustainability 13:24, pages 13679.
Crossref
Crossref
Marcello M. Mariani & Michela Matarazzo. (2020) Does cultural distance affect online review ratings? Measuring international customers’ satisfaction with services leveraging digital platforms and big data. Journal of Management and Governance 25:4, pages 1057-1078.
Crossref
Crossref
Jalaluddin Mondal & Somnath Chakrabarti. (2021) The abandonment behaviour of the branded app consumer: A study using interpretive structural modelling approach. Journal of Retailing and Consumer Services 63, pages 102695.
Crossref
Crossref
Rekha Dahiya & Dimpy Sachar. (2021) Discriminant analysis application to understand the usage of digital channels while buying a car. South Asian Journal of Marketing 2:1, pages 51-71.
Crossref
Crossref
Cristiana Molho, Estela Vilhena & Bruno Sousa. (2021) The role of digital marketing communication in brand equity : A study applied to Altice Forum Braga. The role of digital marketing communication in brand equity : A study applied to Altice Forum Braga.
Vanessa Ratten & Ashleigh-Jane Thompson. 2021. Developing Digital Marketing. Developing Digital Marketing
75
86
.
Laurence Saglietto. (2021) Bibliometric analysis of sharing economy logistics and crowd logistics. International Journal of Crowd Science 5:1, pages 31-54.
Crossref
Crossref
Aleksandar Erceg, Ivan Kelić & Antun Biloš. (2021) Evaluation of franchise system websites: the evidence from Croatia. Engineering Management in Production and Services 13:1, pages 27-40.
Crossref
Crossref
Eric M. Olson, Kai M. Olson, Andrew J. Czaplewski & Thomas Martin Key. (2021) Business strategy and the management of digital marketing. Business Horizons 64:2, pages 285-293.
Crossref
Crossref
Michela Matarazzo, Lara Penco, Giorgia Profumo & Roberto Quaglia. (2021) Digital transformation and customer value creation in Made in Italy SMEs: A dynamic capabilities perspective. Journal of Business Research 123, pages 642-656.
Crossref
Crossref
Nadiia Proskurnina, Mikolaj Karpinski, Olena Rayevnyeva & Roman Kochan. 2021. Digital Transformation. Digital Transformation
3
21
.
Sara Ahsain & M’hamed Ait Kbir. 2021. Innovations in Smart Cities Applications Volume 4. Innovations in Smart Cities Applications Volume 4
730
740
.
Thomas Martin Key, Terry Clark, OC Ferrell, David W. Stewart & Leyland Pitt. (2020) Marketing’s theoretical and conceptual value proposition: opportunities to address marketing’s influence. AMS Review 10:3-4, pages 151-167.
Crossref
Crossref
Weng Marc Lim. (2021) The Sharing Economy: A Marketing Perspective. Australasian Marketing Journal 28:3, pages 4-13.
Crossref
Crossref
Yasemin GEDİK. (2020) A NEW WINDOW IN MARKETING: DIGITAL MARKETING. Journal of Business in The Digital Age, pages 63-75.
Crossref
Crossref
Şenol DEMİRCİ & Özgür UĞURLUOĞLU. (2020) Dijital Pazarlama Kanalları: Özel Sağlık Kuruluşlarına Yönelik Bir İnceleme. Pamukkale University Journal of Social Sciences Institute.
Crossref
Crossref
Fatih Pinarbasi. 2020. Networked Business Models in the Circular Economy. Networked Business Models in the Circular Economy
82
102
.
Yuriy Robul. (2020) MARKETING SOCIO-TECHNOLOGICAL SYSTEM AS THE ENVIRONMENT OF FUNCTIONING OF DIGITAL MARKETING. International Humanitarian University Herald. Economics and Management:41.
Crossref
Crossref
Yuriy Robul. (2020) CONCEPTUALISATION OF DIGITAL MARKETING AS MULTILEVEL MACROSYSTEM. PROBLEMS OF SYSTEMIC APPROACH IN THE ECONOMY:1 (75).
Crossref
Crossref
Buket Özoğlu & Ayşe Topal. 2020. Digital Business Strategies in Blockchain Ecosystems. Digital Business Strategies in Blockchain Ecosystems
375
400
.
Julia A. Fehrer, Sabine Benoit, Lerzan Aksoy, Thomas L. Baker, Simon J. Bell, Roderick J. Brodie & Malliga Marimuthu. (2018) Future scenarios of the collaborative economy. Journal of Service Management 29:5, pages 859-882.
Crossref
Crossref