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Journal of Nonprofit & Public Sector Marketing Volume 35, 2023 - Issue 4

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Research Article

From Words to Deeds: How Do Knowledge, Effectiveness, and Personal Relevance Link Environmental Concern and Buying Behavior?

Simona StojanovaSchool of Economics and Business, University of Ljubljana, Ljubljana, Slovenia

Mila ZečevićSchool of Economics and Business, University of Ljubljana, Ljubljana, Slovenia

Barbara CulibergSchool of Economics and Business, University of Ljubljana, Ljubljana, SloveniaCorrespondence[email protected]

Pages 329-353 | Published online: 25 Jul 2021

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https://doi.org/10.1080/10495142.2021.1953671
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Articles from other publishers (4)

Sandra Simas Graça & Virginie Pioche Kharé. (2023) An investigation of the impact of sustainability drivers and transformative mediators on green buying behavior in the US and Brazil. Baltic Journal of Management 18:4, pages 428-449.
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Papaporn Chaihanchanchai & Saravudh Anantachart. (2022) Encouraging green product purchase: Green value and environmental knowledge as moderators of attitude and behavior relationship. Business Strategy and the Environment 32:1, pages 289-303.
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Olawole Fawehinmi, Mohd Yusoff Yusliza, Samuel Ogbeibu, M. Imran Tanveer & Charbel Jose Chiappetta Jabbour. (2022) Academic employees' green behaviour as praxis for bolstering environmental sustainable development: A linear moderated mediation evaluation. Business Strategy and the Environment 31:7, pages 3470-3490.
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Jun Lv & Xuan Liu. (2022) The Impact of Information Overload of E-Commerce Platform on Consumer Return Intention: Considering the Moderating Role of Perceived Environmental Effectiveness. International Journal of Environmental Research and Public Health 19:13, pages 8060.
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