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Journal of Hospitality & Leisure Marketing Volume 17, 2008 - Issue 1-2
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Original Articles

DMO Websites and the Role of Complementary Media in Tourism Advertising

Cristian Morosan PhD Department of Management and Marketing, Cameron School of Business, University of St. Thomas, Houston, TXCorrespondence[email protected]
Pages 216-236 | Published online: 11 Oct 2008

Citations (6)

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Read on this site (3)

Oliver Cruz-Milán & Veysel Avsar. (2021) Evaluating the effects of an online marketing program: The case of Mexico’s national tourism promotion board. Journal of Global Scholars of Marketing Science 31:4, pages 645-662.
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Hyeongjin (Harry) Jeon, Chihyung (Michael) Ok & Juwon Choi. (2018) Destination marketing organization website visitors’ flow experience: an application of Plog’s model of personality. Journal of Travel & Tourism Marketing 35:4, pages 397-409.
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Cristian Morosan. (2015) The Influence of DMO Advertising on Specific Destination Visitation Behaviors. Journal of Hospitality Marketing & Management 24:1, pages 47-75.
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Articles from other publishers (3)

Yeongbae Choe, Jason L. Stienmetz & Daniel R. Fesenmaier. (2016) Measuring Destination Marketing. Journal of Travel Research 56:2, pages 143-157.
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Pascale Marcotte & Laurent Bourdeau. (2015) La communication du développement touristique durable des sites du patrimoine mondial. Communication & management Vol. 11:2, pages 57-74.
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Omar Mahmoudi & Salah Parsi. (2018) The Role of Advertising Tools in Attracting Tourists. SSRN Electronic Journal.
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