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Marketing Education Review Volume 16, 2006 - Issue 3
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Original Articles

An Essay on Wisdom in the Teaching Evaluation Process

Lawrence B. Chonko
Pages 1-13 | Published online: 12 Oct 2015

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D. Larry Crumbley, Ronald Flinn & Kenneth J. Reichelt. (2012) Unethical and Deadly Symbiosis in Higher Education. Accounting Education 21:3, pages 307-318.
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EarlD. Honeycutt, ShawnT. Thelen & JohnB. Ford. (2010) Evaluating and Motivating Faculty Performance: Challenges for Marketing Chairs. Marketing Education Review 20:3, pages 203-214.
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James A. Muncy. (2008) The Orientation Evaluation Matrix (OEM): Are Students Customers or Products?. Marketing Education Review 18:3, pages 15-23.
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