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Original Articles

FIELD LEARNING: EXPERIENTIAL LEARNING THROUGH PARTICIPANT OBSERVATION AND SELF-REFLECTION OF CONSUMER BEHAVIOR AT SPORTING EVENTS

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Natalie T. Wood & Caroline Muñoz. (2021) UNPLUGGED: DIGITAL DETOX ENHANCES STUDENT LEARNING. Marketing Education Review 31:1, pages 14-25.
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Molly Inhofe Rapert & Amaradri Mukherjee. (2020) RETAIL SAFARI: SYSTEMATICALLY WALKING THE RETAIL STORE WITH BUYERS AND SUPPLIERS. Marketing Education Review 30:2, pages 92-97.
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Delancy H.S. Bennett & Mary Anne Raymond. (2019) FROM THE CLASSROOM TO THE BOARDROOM: CORPORATE ENGAGEMENT PROGRAMS THAT INTEGRATE THEORY AND PRACTICE ONSITE WITH BUSINESS EXECUTIVES. Marketing Education Review 29:1, pages 88-103.
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