Advanced search
Publication Cover
Journal of Public Relations Research Volume 30, 2018 - Issue 3: Digital Dialogic Public Relations
Submit an article Journal homepage
4,658
Views
11
CrossRef citations to date
0
Altmetric
Original Research

Social presence and digital dialogic communication: engagement lessons from top social CEOs

Linjuan Rita MenDepartment of Public Relations, College of Journalism and Communication, University of Florida, Gainesville, Florida, USACorrespondence[email protected]
,
Wan-Hsiu Sunny TsaiDepartment of Strategic Communication, School of Communication, University of, Miami, Coral Gables, Florida, USA
,
Zifei Fay ChenDepartment of Communication Studies, University of San Francisco, San Francisco, California, USA
&
Yi Grace JiRichard T. Robertson School of Media and Culture, College of Humanities and Sciences, Virginia Commonwealth University, Richmond, Virginia, USA
Pages 83-99 | Received 01 Dec 2017, Accepted 22 Jun 2018, Published online: 30 Jul 2018

Citations (11)

Keep up to date with the latest research on this topic with citation updates for this article.

Subscribe to citation updates

Read on this site (11)

Joon Soo Lim & Hua Jiang. (2023) How Perceptions of Dialogic Communication and Authenticity of CSR Communication Lead to Trust and Brand Loyalty Through Online Brand Community Engagement Intention. Journal of Public Relations Research 0:0, pages 1-25.
Read now
Cindy Sing Bik Ngai, Rita Gill Singh, Wenze Lu, Le Yao & Alex Chun Koon. (2023) Exploring the Relationship Between Trust-Building Strategies and Public Engagement on Social Media During the COVID-19 Outbreak. Health Communication 38:10, pages 2141-2157.
Read now
Yeonsoo Kim, Iccha Basnyat & Shana Meganck. (2023) The Role of Base Crisis Response and Dialogic Competency: Employee Response to COVID-19 Internal Crisis Communication. Journal of Public Relations Research 35:1, pages 37-61.
Read now
Hiroyasu Furukawa. (2022) Effect of CEO Recognition on Brand Sympathy through Consumer Product Perception: A Comparative Analysis of Japanese and U.S. Consumers. Journal of Global Marketing 35:2, pages 133-147.
Read now
Linjuan Rita Men, Alvin Zhou & Wan-Hsiu Sunny Tsai. (2022) Harnessing the power of chatbot social conversation for organizational listening: The impact on perceived transparency and organization-public relationships. Journal of Public Relations Research 34:1-2, pages 20-44.
Read now
Alexis Renee Jones & Seung-Eun (Joy) Lee. (2022) Factors Influencing Engagement in Fashion Brands’ Instagram Posts. Fashion Practice 14:1, pages 99-123.
Read now
Alvin Zhou & Sifan Xu. (2021) Digital Public Relations Through the Lens of Affordances: A Conceptual Expansion of the Dialogic Principles. Journal of Public Relations Research 33:6, pages 445-463.
Read now
Katie R. Place. (2021) “People are More than Just a Statistic”: Ethical, Care-based Engagement of Marginalized Publics on Social Media. Journal of Media Ethics 36:3, pages 141-153.
Read now
Chih-Hui Lai, Rebecca Ping Yu & Ying-Chien Chen. (2020) Examining Government Dialogic Orientation in Social Media Strategies, Outcomes, and Perceived Effectiveness:A Mixed-Methods Approach. International Journal of Strategic Communication 14:3, pages 139-159.
Read now
Imran Mazid. (2020) Virality of Social Change Messages on Facebook: A Study of Advocacy and Relationship Building Strategies of LGBTQ Advocacy Organizations. International Journal of Strategic Communication 14:2, pages 105-121.
Read now
Laura L. Lemon. (2019) The employee experience: how employees make meaning of employee engagement. Journal of Public Relations Research 31:5-6, pages 176-199.
Read now

Reprints and Corporate Permissions

Please note: Selecting permissions does not provide access to the full text of the article, please see our help page How do I view content?

To request a reprint or corporate permissions for this article, please click on the relevant link below:

Order Reprints Request Corporate Permissions

Academic Permissions

Please note: Selecting permissions does not provide access to the full text of the article, please see our help page How do I view content?

Obtain permissions instantly via Rightslink by clicking on the button below:

Request Academic Permissions

If you are unable to obtain permissions via Rightslink, please complete and submit this Permissions form. For more information, please visit our Permissions help page.

Related research

People also read lists articles that other readers of this article have read.

Recommended articles lists articles that we recommend and is powered by our AI driven recommendation engine.

Cited by lists all citing articles based on Crossref citations.
Articles with the Crossref icon will open in a new tab.