Advanced search
Publication Cover
Journal of Health Communication
International Perspectives
Volume 18, 2013 - Issue 11
Submit an article Journal homepage
2,886
Views
29
CrossRef citations to date
0
Altmetric
ARTICLES

Sugar as Part of a Balanced Breakfast? What Cereal Advertisements Teach Children About Healthy Eating

Megan E. LoDolce Rudd Center for Food Policy and Obesity, Yale University, New Haven, Connecticut, USACorrespondence[email protected]
,
Jennifer L. Harris Rudd Center for Food Policy and Obesity, Yale University, New Haven, Connecticut, USA
&
Marlene B. Schwartz Rudd Center for Food Policy and Obesity, Yale University, New Haven, Connecticut, USA
Pages 1293-1309 | Published online: 26 Jul 2013

Citations (29)

Keep up to date with the latest research on this topic with citation updates for this article.

Subscribe to citation updates

Read on this site (4)

Jinhee Lee, Ji Mi Hong & Hyuk Jun Cheong. (2020) Perfect Mothers? The Description of Mothers in Food Advertising. Journal of Promotion Management 26:4, pages 593-611.
Read now
Steffi De Jans, Dieneke Van de Sompel, Liselot Hudders & Veroline Cauberghe. (2019) Advertising targeting young children: an overview of 10 years of research (2006–2016). International Journal of Advertising 38:2, pages 173-206.
Read now
Peter Busse. (2018) Analysis of advertising in the multimedia environment of children and adolescents in Peru. Journal of Children and Media 12:4, pages 432-447.
Read now
Jennifer L. Harris, Megan E. LoDolce & Marlene B. Schwartz. (2015) Encouraging big food to do the right thing for children’s health: a case study on using research to improve marketing of sugary cereals. Critical Public Health 25:3, pages 320-332.
Read now

Articles from other publishers (25)

S. Lianbiaklal & Varisha Rehman. (2023) Revisiting 42 Years of literature on food marketing to children: A morphological analysis. Appetite 190, pages 106989.
Crossref
Blake L. Jones, Adam L. Orton, Spencer W. Tindall, Joshua T. Christensen, Osayamen Enosakhare, Keeley A. Russell, Anne-Marie Robins, Ana Larriviere-McCarl, Joseph Sandres, Braden Cox, Connor Thomas & Christina Reynolds. (2023) Barriers to Healthy Family Dinners and Preventing Child Obesity: Focus Group Discussions with Parents of 5-to-8-Year-Old Children. Children 10:6, pages 952.
Crossref
Ambrina Qureshi, Nilofer F. Safdar, Hina Qureshi, Yasser F. AlFawaz, Khold Al Ahdal, Sara Shabib, Khulud A. Al-Aali, Mustafa Naseem, Fahim Vohra & Tariq Abduljabbar. (2022) Dietary Factors Influencing the Caries Status of Adults in Karachi, Pakistan: Initial Findings. International Journal of Environmental Research and Public Health 19:12, pages 6980.
Crossref
Bahar TAŞAR & Seda SAKARYA. (2022) Çocukların Reklam Okuryazarlığı Ölçeği’nin geçerlik ve güvenirlik çalışmasıThe study of reliability and validity of The Children’s Advertising Literacy Scale. International Journal of Social Sciences and Education Research 8:2, pages 184-197.
Crossref
Young Hou & Dennis Yao. (2021) Pushed into a crowd: Repositioning costs, resources, and competition in the RTE cereal industry . Strategic Management Journal 43:1, pages 3-29.
Crossref
Grace M Niemiro, Nathan A Chiarlitti, Naiman A Khan & Michael De Lisio. (2020) A Carbohydrate Beverage Reduces Monocytes Expressing TLR4 in Children with Overweight or Obesity. The Journal of Nutrition 150:3, pages 616-622.
Crossref
Jennifer L. Harris, Victoria Webb, Shane J. Sacco & Jennifer L. Pomeranz. (2020) Marketing to Children in Supermarkets: An Opportunity for Public Policy to Improve Children’s Diets. International Journal of Environmental Research and Public Health 17:4, pages 1284.
Crossref
Lauren Sophie McGale, Tim Smits, Jason Christian Grovenor Halford, Joanne Alison Harrold & Emma Jane Boyland. (2019) The influence of front‐of‐pack portion size images on children's serving and intake of cereal. Pediatric Obesity 15:2.
Crossref
Rosa Whalen, Joanne Harrold, Simon Child, Jason Halford & Emma Boyland. (2019) Children’s exposure to food advertising: the impact of statutory restrictions. Health Promotion International 34:2, pages 227-235.
Crossref
Terence Tong, Anna Rangan & Luke Gemming. (2018) Evaluating the Nutritional Content of Children’s Breakfast Cereals in Australia. Children 5:7, pages 84.
Crossref
Alan Logan & Susan Prescott. (2017) Astrofood, Priorities and Pandemics: Reflections of an Ultra-Processed Breakfast Program and Contemporary Dysbiotic Drift. Challenges 8:2, pages 24.
Crossref
Goele Aerts & Tim Smits. (2017) The package size effect: How package size affects young children’s consumption of snacks differing in sweetness. Food Quality and Preference 60, pages 72-80.
Crossref
Robert J. NaughtonBarry DrustAndy O’BoyleJulie AbayomiElizabeth MahonJames P. MortonIan G. Davies. (2017) Free-sugar, total-sugar, fibre, and micronutrient intake within elite youth British soccer players: a nutritional transition from schoolboy to fulltime soccer player. Applied Physiology, Nutrition, and Metabolism 42:5, pages 517-522.
Crossref
Matthew A Lapierre, Autumn M Brown, Hunter V Houtzer & Tyler J Thomas. (2016) Child-directed and nutrition-focused marketing cues on food packaging: links to nutritional content. Public Health Nutrition 20:5, pages 765-773.
Crossref
M.J. Vilaro, T.E. Barnett, A.M. Watson, J.W. Merten & A.E. Mathews. (2017) Weekday and weekend food advertising varies on children's television in the USA but persuasive techniques and unhealthy items still dominate. Public Health 142, pages 22-30.
Crossref
Meghan R. Longacre, Keith M. Drake, Linda J. Titus, Jennifer Harris, Lauren P. Cleveland, Gail Langeloh, Kristy Hendricks & Madeline A. Dalton. (2017) Child-targeted TV advertising and preschoolers' consumption of high-sugar breakfast cereals. Appetite 108, pages 295-302.
Crossref
Christina A. Di Bartolo & Maureen K. BraunChristina A. Di Bartolo & Maureen K. Braun. 2017. Pediatrician's Guide to Discussing Research with Patients. Pediatrician's Guide to Discussing Research with Patients 113 130 .
David Gertner, Alex K. Gertner, Denizar Vianna Araujo, Luciana Bahia & Isabel Bouzas. (2016) Calories and Cents. Social Marketing Quarterly 22:4, pages 325-339.
Crossref
. 2016. Childhood Obesity. Childhood Obesity 183 190 .
Chantal Julia, Emmanuelle Kesse-Guyot, Pauline Ducrot, Sandrine Péneau, Mathilde Touvier, Caroline Méjean & Serge Hercberg. (2015) Performance of a five category front-of-pack labelling system – the 5-colour nutrition label – to differentiate nutritional quality of breakfast cereals in France. BMC Public Health 15:1.
Crossref
Jennifer L. Harris, Megan LoDolce, Cathryn Dembek & Marlene B. Schwartz. (2015) Sweet promises: Candy advertising to children and implications for industry self-regulation. Appetite 95, pages 585-592.
Crossref
E. Neyens, G. Aerts & T. Smits. (2015) The impact of image-size manipulation and sugar content on children's cereal consumption. Appetite 95, pages 152-157.
Crossref
Hayeon Song, Bonnie Halvorsen & Amy Harley. (2014) Marketing cereal to children: content analysis of messages on children's and adults' cereal packages. International Journal of Consumer Studies 38:6, pages 571-577.
Crossref
Anandita Devi, Helen Eyles, Mike Rayner, Cliona Ni Mhurchu, Boyd Swinburn, Emily Lonsdale-Cooper & Stefanie Vandevijvere. (2014) Nutritional quality, labelling and promotion of breakfast cereals on the New Zealand market. Appetite 81, pages 253-260.
Crossref
Tanja Kamin & Thomas Anker. (2014) Cultural capital and strategic social marketing orientations. Journal of Social Marketing 4:2, pages 94-110.
Crossref

Reprints and Corporate Permissions

Please note: Selecting permissions does not provide access to the full text of the article, please see our help page How do I view content?

To request a reprint or corporate permissions for this article, please click on the relevant link below:

Order Reprints Request Corporate Permissions

Academic Permissions

Please note: Selecting permissions does not provide access to the full text of the article, please see our help page How do I view content?

Obtain permissions instantly via Rightslink by clicking on the button below:

Request Academic Permissions

If you are unable to obtain permissions via Rightslink, please complete and submit this Permissions form. For more information, please visit our Permissions help page.

Supercharge Your Next Research Paper: Research and write your next paper with Jenni AI.

Related research

People also read lists articles that other readers of this article have read.

Recommended articles lists articles that we recommend and is powered by our AI driven recommendation engine.

Cited by lists all citing articles based on Crossref citations.
Articles with the Crossref icon will open in a new tab.