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Journal of Health Communication
International Perspectives
Volume 20, 2015 - Issue 8
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ARTICLES

Do Emotional Appeals in Public Service Advertisements Influence Adolescents’ Intention to Reduce Consumption of Sugar-Sweetened Beverages?

Amy BleakleyAnnenberg Public Policy Center, University of Pennsylvania, Philadelphia, Pennsylvania, USACorrespondence[email protected]
,
Amy B. JordanAnnenberg Public Policy Center, University of Pennsylvania, Philadelphia, Pennsylvania, USA
,
Michael HennessyAnnenberg Public Policy Center, University of Pennsylvania, Philadelphia, Pennsylvania, USA
,
Karen GlanzDepartment of Epidemiology and Biostatistics, Perelman School of Medicine, University of Pennsylvania, Philadelphia, Pennsylvania, USA
,
Andrew StrasserDepartment of Psychiatry, Perelman School of Medicine, University of Pennsylvania, Philadelphia, Pennsylvania, USA
&
Sarah VaalaAnnenberg Public Policy Center, University of Pennsylvania, Philadelphia, Pennsylvania, USA
Pages 938-948 | Published online: 09 Jun 2015

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Lulu Peng & Jinping Wang. (2023) Algorithm as Recommending Source and Persuasive Health Communication: Effects of Source Cues, Language Intensity, and Perceived Issue Involvement. Health Communication 0:0, pages 1-10.
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Sining Kong. (2023) How Gender-Targeted Body Image Concerns Influence People’s Sugar-Sweetened Beverages Consumption. Health Communication 0:0, pages 1-17.
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Stein Egil Kolderup Hervik, Astrid Kolderup Hervik & Miranda Thurston. (2022) From science to sensational headline: a critical examination of the “sugar as toxic” narrative. Food, Culture & Society 25:3, pages 505-519.
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Lisa Selma Moussaoui, Nancy Claxton & Olivier Desrichard. (2021) Fear appeals to promote better health behaviors: an investigation of potential mediators. Health Psychology and Behavioral Medicine 9:1, pages 600-618.
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Doo-Hun Choi & Ghee-Young Noh. (2020) The effect of presence in virtual reality video on handwashing intention. Asian Journal of Communication 30:3-4, pages 261-278.
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George Pettinico & Kathleen Debevec. (2020) The positive effects of explaining the underlying mechanisms (how it works) when promoting healthy behaviors. Health Marketing Quarterly 37:1, pages 58-72.
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James Price Dillard, Jinyoung Kim & Shu Scott Li. (2018) Anti-Sugar-Sweetened Beverage Messages Elicit Reactance: Effects on Attitudes and Policy Preferences. Journal of Health Communication 23:8, pages 703-711.
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Holli H. Seitz, Marilyn M. Schapira, Laura A. Gibson, Christine Skubisz, Susan Mello, Katrina Armstrong & Joseph N. Cappella. (2018) Explaining the effects of a decision intervention on mammography intentions: The roles of worry, fear and perceived susceptibility to breast cancer. Psychology & Health 33:5, pages 682-700.
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Machi Suka & Takashi Shimazaki. (2023) Effectiveness of using humor appeal in health promotion materials: evidence from an experimental study in Japan. Archives of Public Health 81:1.
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Aila Khan, Anna Uro Evangelista & Maria Estela Varua. (2023) Evaluating the impact of marketing interventions on sugar-free and sugar-sweetened soft drink sales and sugar purchases in a fast-food restaurant setting. BMC Public Health 23:1.
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Murooj Yousef, Sharyn Rundle-Thiele & Timo Dietrich. (2023) Advertising appeals effectiveness: a systematic literature review. Health Promotion International 38:4.
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Vivica I. Kraak, Adrienne Holz, Chelsea L. Woods, Ann R. Whitlow & Nicole Leary. (2023) A Content Analysis of Persuasive Appeals Used in Media Campaigns to Encourage and Discourage Sugary Beverages and Water in the United States. International Journal of Environmental Research and Public Health 20:14, pages 6359.
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Bharadhwaj Sivakumaran, Harindranath R. M., Nachiketas Nandakumar & Ekta Srivastava. (2023) Public service announcements: A literature review and way forward. International Journal of Consumer Studies.
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James Price Dillard, Shannon M. Cruz & Lijiang Shen. (2023) Spillover effects of anti-sugar-sweetened beverage messages: From consumption decisions to policy preferences. Social Science & Medicine 320, pages 115693.
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Zeinab Nikniaz, Jafar S. Tabrizi, Mahdieh Abbasalizad Farhangi, Mohammad‐Salar Hosseini, Sanaz Tahmasebi & Leila Nikniaz. (2022) Community‐based interventions to reduce sugar intake in healthy populations: A systematic review. World Medical & Health Policy 14:4, pages 698-749.
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Claudia Penzavecchia, Patrizia Todisco, Luca Muzzioli, Andrea Poli, Franca Marangoni, Eleonora Poggiogalle, Anna Maria Giusti, Andrea Lenzi, Alessandro Pinto & Lorenzo Maria Donini. (2022) The influence of front-of-pack nutritional labels on eating and purchasing behaviors: a narrative review of the literature. Eating and Weight Disorders - Studies on Anorexia, Bulimia and Obesity 27:8, pages 3037-3051.
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Murooj Yousef, Timo Dietrich, Sharyn Rundle‐Thiele & Saleem Alhabash. (2022) Emotional appeals effectiveness in enhancing charity digital advertisements. Journal of Philanthropy and Marketing 27:4.
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Sarah E. Vaala, Matthew B. Ritter & Deepak Palakshappa. (2022) Framing Effects on US Adults’ Reactions to COVID-19 Public Health Messages: Moderating Role of Source Trust. American Behavioral Scientist, pages 000276422211246.
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Isha Kharub, Michael Lwin, Aila Khan, Omar Mubin & Suleman Shahid. (2022) The Effectiveness of Robot-Enacted Messages to Reduce the Consumption of High-Sugar Energy Drinks. Informatics 9:2, pages 49.
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May L-Y Wong. (2022) Multimodality in Hong Kong government posters from the 1950s–1980s: an appraisal analysis and the discursive construction of legitimation. Semiotica 2022:246, pages 249-273.
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Brenda Heaton, Julie A. Wright, Julia C. Bond & Lisa M. Quintiliani. (2021) A measure development study of sugar-sweetened beverage-related knowledge, self-efficacy, and intention among urban, low-income adults. BMC Public Health 21:1.
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Cherie Russell, Carley Grimes, Phillip Baker, Katherine Sievert & Mark A. Lawrence. (2020) The drivers, trends and dietary impacts of non-nutritive sweeteners in the food supply: a narrative review. Nutrition Research Reviews 34:2, pages 185-208.
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Kawther Methlouthi & Ayoub Nefzi. (2021) Effectiveness of the use of threats in communication with children (aged from 8 to 12). Young Consumers 22:4, pages 614-629.
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İbrahim AYDIN. (2021) Covid-19 Pandemi Döneminde Korku Öğesi Barındıran ve Virüsten Korunma Temalı Reklamların Satın Alma Niyeti ve Reklama Yönelik Tutum Üzerindeki EtkileriThe Effects of Fear Appeal and Protecting to Virüs Themed Ads on Purchase Intention and Attitude Towards Advertising During the Covid-19 Pandemic Period. Anemon Muş Alparslan Üniversitesi Sosyal Bilimler Dergisi 9:4, pages 869-883.
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Murooj Yousef, Timo Dietrich & Sharyn Rundle-Thiele. (2021) Social Advertising Effectiveness in Driving Action: A Study of Positive, Negative and Coactive Appeals on Social Media. International Journal of Environmental Research and Public Health 18:11, pages 5954.
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Andrew Tzer-Yeu Chen & Kimberly Widia Thio. (2021) Exploring the drivers and barriers to uptake for digital contact tracing. Social Sciences & Humanities Open 4:1, pages 100212.
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Petrona Gregorio-Pascual & Heike I.M. Mahler. (2020) Effects of interventions based on the theory of planned behavior on sugar-sweetened beverage consumption intentions and behavior. Appetite 145, pages 104491.
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E. Megan Lachmar, Adam Farero, Erica Rouleau-Mitchell, Tim Welch & Andrea Wittenborn. (2019) A Brief Multimedia Intervention for the Transition to Parenthood: A Stage I Pilot Trial. Contemporary Family Therapy 41:4, pages 357-367.
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Tim Welch, Erica Rouleau-Mitchell, Adam Farero, E. Megan Lachmar & Andrea K. Wittenborn. (2018) Maintaining Relationship Quality During the Transition to Parenthood: The Need for Next Generation Interventions. Contemporary Family Therapy 41:2, pages 211-218.
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Uta Schwarz & Doreen Reifegerste. 2019. Handbuch der Gesundheitskommunikation. Handbuch der Gesundheitskommunikation 459 470 .
Rebekah H. Nagler, Erika Franklin Fowler & Sarah E. Gollust. (2017) Women’s Awareness of and Responses to Messages About Breast Cancer Overdiagnosis and Overtreatment. Medical Care 55:10, pages 879-885.
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Uta Schwarz & Doreen Reifegerste. 2017. Handbuch Gesundheitskommunikation. Handbuch Gesundheitskommunikation 1 12 .

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