Advanced search
Publication Cover
International Journal of Electronic Commerce Volume 23, 2019 - Issue 3
Submit an article Journal homepage
993
Views
11
CrossRef citations to date
0
Altmetric
Articles

Optimal Pricing of Virtual Goods with Conspicuous Features in a Freemium Model

Wei GengView further author information
&
Zuguang ChenView further author information
Pages 427-449 | Published online: 14 Jul 2019

Citations (11)

Keep up to date with the latest research on this topic with citation updates for this article.

Subscribe to citation updates

Read on this site (2)

Wei Geng. (2023) Whether and how free virtual tours can bring back visitors. Current Issues in Tourism 26:5, pages 823-834.
Read now
Donald Sciglimpaglia & Feraidoon Raafat. (2022) Freemium marketing: use of demand-side research in market segmentation strategy. Journal of Strategic Marketing 30:7, pages 667-690.
Read now

Articles from other publishers (9)

Wei Li, Yan-Peng He & Shu-Gang Ma. (2023) Channel Management for Digital Products in the Two-sided Market with Network Externality Effects. Discrete Dynamics in Nature and Society 2023, pages 1-10.
Crossref
Ioannis Kostopoulos, Solon Magrizos, Zhen Chun Chua & Pamela Dhosi. (2023) Freemium Mobile Gaming: Exploring the Missing Link Between Playing a “Free” Mobile Game and Paying For Its Premium Version. International Journal of Innovation and Technology Management 20:04.
Crossref
Yang Geng, Yulin Zhang & Jing Li. (2022) Two-sided competition, platform services and online shopping market structure. Journal of Economics 138:2, pages 95-127.
Crossref
Xuwang Liu, Biying Zhou, Wei Qi, Xiwang Guo, Jiacun Wang & Ying Tang. (2022) Service Pricing and Strategy Selection of Freemium Model Considering Users’ Stickiness. Service Pricing and Strategy Selection of Freemium Model Considering Users’ Stickiness.
Xiaoyan Chen & Wei Geng. (2021) Enroll now, pay later: optimal pricing and nudge efforts for massive-online-open-courses providers. Electronic Markets 32:2, pages 1003-1018.
Crossref
Yu Chen, Haihan Duan & Wei Cai. (2021) The Advertising in Free-to-play Games. The Advertising in Free-to-play Games.
Xuhui Wang, Asad Hassan Butt, Qilin Zhang, Nouman Shafique & Hassan Ahmad. (2021) “Celebrity Avatar” Feasting on In-Game Items: A Gamers’ Play Arena. SAGE Open 11:2, pages 215824402110157.
Crossref
Wei Geng. (2020) Designing a referral reward program in freemium: The role of network externalities. Operations Research Letters 48:4, pages 500-504.
Crossref
Matthew Robertson. (2019) Freemium Pricing; or, the Whale(s). SSRN Electronic Journal.
Crossref

Reprints and Corporate Permissions

Please note: Selecting permissions does not provide access to the full text of the article, please see our help page How do I view content?

To request a reprint or corporate permissions for this article, please click on the relevant link below:

Order Reprints Request Corporate Permissions

Academic Permissions

Please note: Selecting permissions does not provide access to the full text of the article, please see our help page How do I view content?

Obtain permissions instantly via Rightslink by clicking on the button below:

Request Academic Permissions

If you are unable to obtain permissions via Rightslink, please complete and submit this Permissions form. For more information, please visit our Permissions help page.

Related research

People also read lists articles that other readers of this article have read.

Recommended articles lists articles that we recommend and is powered by our AI driven recommendation engine.

Cited by lists all citing articles based on Crossref citations.
Articles with the Crossref icon will open in a new tab.