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International Journal of Electronic Commerce Volume 25, 2021 - Issue 1
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Research Article

Social Media Affordances to Engage Clients During the Sales Process: Sequential versus Multiplex Media Use

Matthew S. Webera Hubbard School of Journalism, University of Minnesota, Minneapolis, MNCorrespondence[email protected]
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Müge Hasekib Carey Law School, University of Pennsylvania, Philadelphia, PAView further author information
Pages 73-98 | Published online: 04 Jan 2021

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Kyuhong Park, Yongjin Park, Junyeong Lee, Jae-Hyeon Ahn & Dongyeon Kim. (2022) Alexa, Tell Me More! The Effectiveness of Advertisements through Smart Speakers. International Journal of Electronic Commerce 26:1, pages 3-24.
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Mohammad Alamgir Hossain, Md. Maruf Hossan Chowdhury, Ilias O. Pappas, Bhimaraya Metri, Laurie Hughes & Yogesh K. Dwivedi. (2022) Fake news on Facebook and their impact on supply chain disruption during COVID-19. Annals of Operations Research 327:2, pages 683-711.
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Jamil Razmak, Joseph William Pitzel, Charles Belanger & Wejdan Farhan. (2022) Brushing up on time-honored sales skills to excel in tomorrow’s environment. Journal of Business & Industrial Marketing 38:4, pages 701-723.
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Thomas Angerer & Manuel Beck. 2023. Digitales Marketing und Management. Digitales Marketing und Management 67 130 .
Thomas Angerer. 2023. Digitales Marketing und Management. Digitales Marketing und Management 1 66 .
Alexander Ronzhyn, Ana Sofia Cardenal & Albert Batlle Rubio. (2022) Defining affordances in social media research: A literature review. New Media & Society, pages 146144482211351.
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Hila Lowenstein-Barkai. (2022) “Write it down! I am an Arab”: The role of reader comments in the formation of networked counterpublics. New Media & Society, pages 146144482211011.
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Anja Geigenmüller & Elisabeth Kuhn. 2022. Commodity Marketing. Commodity Marketing 413 425 .

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