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State-of-the-art social customer relationship management

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Katsy Lin, Lawrence Hoc Nang Fong & Rob Law. (2022) Live streaming in tourism and hospitality: a literature review. Asia Pacific Journal of Tourism Research 27:3, pages 290-304.
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Senika Dewnarain, Haywantee Ramkissoon & Felix Mavondo. (2021) Social customer relationship management: a customer perspective. Journal of Hospitality Marketing & Management 30:6, pages 673-698.
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Sheshadri Chatterjee, Soumya Ghosh & Ranjan Chaudhuri. (2020) Adoption of Ubiquitous Customer Relationship Management (uCRM) in Enterprise: Leadership Support and Technological Competence as Moderators. Journal of Relationship Marketing 19:2, pages 75-92.
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Shikha Sota, Harish Chaudhry & Manish Kumar Srivastava. (2020) Customer relationship management research in hospitality industry: a review and classification. Journal of Hospitality Marketing & Management 29:1, pages 39-64.
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Senika Dewnarain, Haywantee Ramkissoon & Felix Mavondo. (2019) Social customer relationship management: An integrated conceptual framework. Journal of Hospitality Marketing & Management 28:2, pages 172-188.
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