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Applied Economics Letters Volume 13, 2006 - Issue 1
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Original Articles

Private label price rigidity during holiday periods

Georg Müller Strategic Pricing Group, One Lincoln Center, 18W140 Butterfield Rd, 15th Floor, Oakbrook Terrace, IL 60181, USA
,
Mark Bergen Department of Marketing and Logistics Management, University of Minnesota Minneapolis, MN 55455, USA
,
Shantanu Dutta Department of Marketing, Marshall School of Business, University of Southern California, Los Angeles, CA 90089-1421, USA
&
Daniel Levy Department of Economics, Bar-Ilan University, Ramat-Gan 52900, IsraelCorrespondence[email protected]
Pages 57-62 | Published online: 01 Sep 2006

Citations (13)

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Read on this site (1)

Sven Anders & Milena Beye. (2015) Social consumption and price rigidity of quality-tier differentiated private labels. Applied Economics Letters 22:11, pages 911-915.
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Articles from other publishers (12)

Sven Anders, Richard Volpe & Thomas Bittmann. (2023) Price rigidity, wholesale price passthrough, and quality‐tiered private labels. Managerial and Decision Economics 44:6, pages 3002-3015.
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Luca Cacchiarelli & Alessandro Sorrentino. (2019) Pricing Strategies in the Italian Retail Sector: The Case of Pasta. Social Sciences 8:4, pages 113.
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Guan‐Ru Chen. (2010) The risk reduction role of advertising in relation to price rigidity. European Journal of Marketing 44:11/12, pages 1839-1855.
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DANIEL LEVY, HAIPENG (ALLAN) CHEN, GEORG MÜLLER, SHANTANU DUTTA & MARK BERGEN. (2009) Holiday Price Rigidity and Cost of Price Adjustment. Economica 77:305, pages 172-198.
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Hyunjoo Oh & Kyoung‐Nan Kwon. (2009) An exploratory study of sales promotions for multichannel holiday shopping. International Journal of Retail & Distribution Management 37:10, pages 867-887.
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Mark Bergen, Daniel Levy, Sourav Ray, Paul H. Rubin & Benjamin Zeliger. (2008) When Little Things Mean a Lot: On the Inefficiency of Item‐Pricing Laws. The Journal of Law and Economics 51:2, pages 209-250.
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Shuba Srinivasan, Koen Pauwels & Vincent Nijs. (2008) Demand-Based Pricing versus Past-Price Dependence: A Cost–Benefit Analysis. Journal of Marketing 72:2, pages 15-27.
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Daniel Levy. (2007) Price rigidity and flexibility: new empirical evidence. Managerial and Decision Economics 28:7, pages 639-647.
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Georg Müller, Mark Bergen, Shantanu Dutta & Daniel Levy. (2007) Non-price rigidity and cost of adjustment. Managerial and Decision Economics 28:7, pages 817-832.
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Georg Muller, Mark E. Bergen, Shantanu Dutta & Daniel Levy. (2006) Non-Price Rigidity and Cost of Adjustment. SSRN Electronic Journal.
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Daniel Levy, Georg Sebastian Müller, Shantanu Dutta & Mark E. Bergen. (2003) Holiday Price Rigidity and Cost of Price Adjustment. SSRN Electronic Journal.
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Laura Birg & Anna Goeddeke. (2014) Christmas Economics - A Sleigh Ride. SSRN Electronic Journal.
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