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Quality in Higher Education Volume 4, 1998 - Issue 2
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Original Articles

Market Orientation in the UK Higher Education Sector: the influence of the education reform process 1979‐1993

Graeme Lindsay Coventry University, Coventry Business School, Priory Street, Coventry CV1 5FB, UK
&
Timothy Rodgers Coventry University, Coventry Business School, Priory Street, Coventry CV1 5FB, UK
Pages 159-171 | Published online: 07 Jul 2006

Citations (14)

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Read on this site (4)

Tomás Dwyer. (2022) Conceptualisations of market orientation in the higher education literature. Journal of Marketing for Higher Education 0:0, pages 1-23.
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Mitchell Ross, Debra Grace & Wei Shao. (2013) Come on higher ed … get with the programme! A study of market orientation in international student recruitment. Educational Review 65:2, pages 219-240.
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Mitchell Ross & Debra Grace. (2012) Exploring the international student recruitment industry through the Strategic Orientation Performance Model. Journal of Marketing Management 28:5-6, pages 522-545.
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Lee Harvey & James Williams. (2010) Fifteen Years of Quality in Higher Education . Quality in Higher Education 16:1, pages 3-36.
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Articles from other publishers (10)

Simon Mair. (2020) Neoliberal economics, planetary health, and the COVID-19 pandemic: a Marxist ecofeminist analysis. The Lancet Planetary Health 4:12, pages e588-e596.
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B A Mokoena & M Dhurup. (2016) Market Orientation Determinants: Reflections from Academics in Universities of Technology in South Africa. Journal of Economics and Behavioral Studies 8:1(J), pages 6-17.
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Alberto Amaral. (2013) The Difficult Life of Prophets and Seers. Higher Education Policy 26:4, pages 463-478.
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David D. Dill. 2007. Quality Assurance In Higher Education. Quality Assurance In Higher Education 47 72 .
Leona M. English. 2005. International Encyclopedia of Adult Education. International Encyclopedia of Adult Education 274 294 .
Pedro Teixeira, Maria JoãO Rosa & Alberto Amaral. 2004. Markets in Higer Education. Markets in Higer Education 291 310 .
Alberto Amaral & António Magalhães. (2003) The Triple Crisis of the University and its Reinvention. Higher Education Policy 16:2, pages 239-253.
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David D. Dill. (2003) Allowing the Market to Rule: The Case of the United States. Higher Education Quarterly 57:2, pages 136-157.
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Alberto Amaral & António Magalhães. 2002. Governing Higher Education: National Perspectives on Institutional Governance. Governing Higher Education: National Perspectives on Institutional Governance 1 21 .
Frans van Vught, Marijk van der Wende & Don Westerheijden. 2002. Higher Education in a Globalising World. Higher Education in a Globalising World 103 120 .

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