Is channel segmentation necessary to reach a multiethnic population with weight-related health promotion? An analysis of use and perception of communication channels

Is segmentatie van kanalen nodig om een multi-etnische bevolking te bereiken met gewichtsgerelateerde gezondheidsbevordering? Een analyse van het gebruik en de perceptie van communicatiekanalen

Marieke A. HartmanDepartment of Public Health, Academic Medical Center, University of Amsterdam, Amsterdam, The Netherlands;Department of Epidemiology, Documentation, and Health Promotion, Public Health Service of Amsterdam, Amsterdam, The Netherlands;Division of Health Promotion and Behavioral Sciences, University of Texas, School of Public Health, Houston, TX, USACorrespondence[email protected]

Vera NierkensDepartment of Public Health, Academic Medical Center, University of Amsterdam, Amsterdam, The Netherlands

Stephan W. CremerDepartment of Epidemiology, Documentation, and Health Promotion, Public Health Service of Amsterdam, Amsterdam, The Netherlands

Arnoud VerhoeffDepartment of Epidemiology, Documentation, and Health Promotion, Public Health Service of Amsterdam, Amsterdam, The Netherlands;Department of Sociology and Anthropology, University of Amsterdam, Amsterdam, The Netherlands

Karien StronksDepartment of Public Health, Academic Medical Center, University of Amsterdam, Amsterdam, The Netherlands

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Is channel segmentation necessary to reach a multiethnic population with weight-related health promotion? An analysis of use and perception of communication channels

Is segmentatie van kanalen nodig om een multi-etnische bevolking te bereiken met gewichtsgerelateerde gezondheidsbevordering? Een analyse van het gebruik en de perceptie van communicatiekanalen

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Is channel segmentation necessary to reach a multiethnic population with weight-related health promotion? An analysis of use and perception of communication channels

Is segmentatie van kanalen nodig om een multi-etnische bevolking te bereiken met gewichtsgerelateerde gezondheidsbevordering? Een analyse van het gebruik en de perceptie van communicatiekanalen

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