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Thanos Kriemadis, Christos Terzoudis, Nikos Kartakoullis & Dimitra Kapnisi. (2022) An Examination of the Current Strategic Marketing Planning Practices in Professional Sport Clubs. Services Marketing Quarterly 43:3, pages 353-373.
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Yi-De Liu, Peter Taylor & Simon Shibli. (2008) Utilizing importance data to identify customer segments for English public sport facilities. Managing Leisure 13:3-4, pages 189-206.
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AmandaJ. Johnson, C. PaulaF. Johnson Tew & MarkE. Havitz. (2008) Citizen attitudes toward advertising by public leisure service agencies. Leisure/Loisir 32:1, pages 91-115.
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Angela
M Benson & Steven Henderson. (2005) Strategic characteristics of sport and recreation provision: an application of SPACE analysis. Managing Leisure 10:4, pages 251-267.
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Larry Nelson & Steven Henderson. (2005) Best Value and the Market Orientation of UK Recreation Centres. Local Government Studies 31:2, pages 237-257.
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Articles from other publishers (2)
Helen F. Biggs & Philip Calvert. (2013) Marketing to teens: a study of two New Zealand public libraries. Library Management 34:8/9, pages 705-719.
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Angela Benson & Steven Henderson. (2005) UK leisure centres under best value: a strategic analysis. International Journal of Public Sector Management 18:3, pages 196-215.
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