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New Review of Academic Librarianship Volume 22, 2016 - Issue 2-3: Librarian as Communicator
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Case Studies

Changing the Library Brand: A Case Study

Ben WynneUniversity of Leicester Library, Leicester, UKCorrespondence[email protected]
,
Simon DixonUniversity of Leicester Library, Leicester, UK
,
Neil DonohueUniversity of Leicester Library, Leicester, UK
&
Ian RowlandsUniversity of Leicester Library, Leicester, UK
Pages 337-349 | Published online: 07 Apr 2016

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Dominic Dankwah Agyei & Patrick Ngulube. (2023) Exploring Strategies for Marketing Library Products and Services in University Libraries in Ghana. The International Information & Library Review 55:2, pages 143-158.
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Melissa Fraser-Arnott. (2022) Exploring Public Library Identity Through Mission Statements. Public Library Quarterly 41:3, pages 236-256.
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M. de Jong, M. E. Munnik & N. U. Will. (2019) Innovation Opportunities for Academic Libraries to Support Teaching Through Open Education: A Case Study at TU Delft, The Netherlands. New Review of Academic Librarianship 25:2-4, pages 392-407.
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Fiona Harland, Glenn Stewart & Christine Bruce. (2018) Aligning Library and University Strategic Directions: A Constructivist Grounded Theory Study of Academic Library Leadership in Australia and the U.S.A. New Review of Academic Librarianship 24:3-4, pages 263-285.
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John Cox. (2018) Positioning the Academic Library within the Institution: A Literature Review. New Review of Academic Librarianship 24:3-4, pages 217-241.
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Articles from other publishers (4)

Samuel Owusu-Ansah & Thomas van der Walt. 2021. Handbook of Research on Library Response to the COVID-19 Pandemic. Handbook of Research on Library Response to the COVID-19 Pandemic 56 74 .
Moira Downey, Sophia Lafferty-Hess, Patrick Charbonneau & Angela Zoss. (2021) Engaging Researchers in Data Dialogues: Designing Collaborative Programming to Promote Research Data Sharing. Journal of eScience Librarianship 10:2.
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Dita Hommerová, Karel Šrédl & Kristýna Dbalá. (2020) Analysis of the Awareness and Popularity of the Brand of a Selected Education and Research Library in the Czech Republic: A Case Study. Information 11:8, pages 373.
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Mohammad Aslam. (2018) Current trends and issues affecting academic libraries and leadership skills. Library Management 39:1/2, pages 78-92.
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