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Leveraging Competitive Intelligence for Successful Marketing of Academic Library Services

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Goodluck Ifijeh, Chidi Segun-Adeniran, Oyeronke Adebayo & Olajumoke Olawoyin. (2022) Post-Covid-19 Adaptation in Nigerian Universities: The Quest for Librarians’ Role in e-Learning Programs. New Review of Academic Librarianship 0:0, pages 1-10.
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Articles from other publishers (6)

Farzad Kazemi & Fatemeh Soltani. (2023) The energy industry's response to Competitive intelligence in Green marketing (case study of Qatar). Journal of Open Innovation: Technology, Market, and Complexity, pages 100192.
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Hanae Lrhoul & Abderrahim Ameur. (2023) Le paysage et les professionnels de l’information au Maroc : réalités et enjeux d’une profession en pleine mutation. I2D - Information, données & documents n° 2:2, pages 101-107.
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Melissa Fraser-Arnott. (2023) Academic library marketing in the post-COVID world. The Journal of Academic Librarianship 49:4, pages 102744.
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Rajender Kumar & Dinesh K. Gupta. (2021) Re-structuring library resources and services in IIT Delhi library: analytical study from users' perspective. Collection and Curation 41:1, pages 9-16.
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Faten Hamad, Razan Al-Aamr, Sinaria Abdel Jabbar & Hussam Fakhuri. (2020) Business intelligence in academic libraries in Jordan: Opportunities and challenges. IFLA Journal 47:1, pages 37-50.
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Goodluck Ifijeh & Felicia Yusuf. (2020) Covid – 19 pandemic and the future of Nigeria's university system: The quest for libraries' relevance. The Journal of Academic Librarianship 46:6, pages 102226.
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