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Articles

Building a barrier-to-imitation strategy model in the travel agency industry

Pages 313-326 | Received 31 Jan 2012, Accepted 29 Apr 2012, Published online: 31 May 2012

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Read on this site (3)

Dioni Elche, Ángela Martínez-Pérez & Pedro M. García-Villaverde. (2021) Pioneering orientation and the threat of imitation in tourism and hospitality firms: the role of knowledge strategy. Journal of Hospitality Marketing & Management 30:8, pages 1005-1034.
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Attilio Bruni, Fabio Cassia & Francesca Magno. (2017) Marketing performance measurement in hotels, travel agencies and tour operators: a study of current practices. Current Issues in Tourism 20:4, pages 339-345.
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Articles from other publishers (8)

Sheng-Wei Lin, Hsin-Pin Fu & Arthur J. Lin. (2023) Critical success factors and implementation strategies for B2B electronic procurement systems in the travel industry. Journal of Hospitality and Tourism Technology 14:4, pages 505-522.
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Simone Bianco, Manisha Singal, Florian J. Zach & Juan Luis Nicolau. (2023) Dual-branded hotels: Resource-based entry strategies in agglomerated markets. Tourism Management 95, pages 104663.
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Siwarit Pongsakornrungsilp, Pimlapas Pongsakornrungsilp, Vikas Kumar & Bhuritt Maswongssa. (2021) The Art of Survival: Tourism Businesses in Thailand Recovering from COVID-19 through Brand Management. Sustainability 13:12, pages 6690.
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Jarle Aarstad, Håvard Ness, Sven A. Haugland & Olav Andreas Kvitastein. (2018) Imitation strategies and interfirm networks in the tourism industry: A structure–agency approach. Journal of Destination Marketing & Management 9, pages 166-174.
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Francesca Magno, Fabio Cassia & Attilio Bruni. (2017) Adoption and impact of marketing performance assessment systems among travel agencies. International Journal of Contemporary Hospitality Management 29:4, pages 1133-1147.
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Lin Chin-Tsai & Goay Yeok-How. (2016) Evaluating the Perceived Relational Benefits of Travel Agents on Managing Relationships With National Tourism Organization Abroad Offices: An Empirical Study. Journal of Testing and Evaluation 44:5, pages 20140483.
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Nigel G. Evans. (2016) Sustainable competitive advantage in tourism organizations: A strategic model applying service dominant logic and tourism's defining characteristics. Tourism Management Perspectives 18, pages 14-25.
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Kuo-Chien Chang. (2015) How travel agency reputation creates recommendation behavior. Industrial Management & Data Systems 115:2, pages 332-352.
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