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Original Articles

The audience product and the new media environment: Implications for the economics of media industries

Pages 66-73 | Published online: 28 May 2009

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Read on this site (8)

Claudia Loebbecke, Franziska Oberschulte & Irina Boboschko. (2021) Mass Media Deploying Digital Personalization: An Empirical Investigation. International Journal on Media Management 23:3-4, pages 176-203.
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Jeremy Wade Morris. (2021) Infrastructures of discovery: examining podcast ratings and rankings. Cultural Studies 35:4-5, pages 728-749.
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Tim P. Vos & Frank Michael Russell. (2019) Theorizing Journalism’s Institutional Relationships: An Elaboration of Gatekeeping Theory. Journalism Studies 20:16, pages 2331-2348.
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Jeremy Wade Morris. (2015) Anti-Market Research: Piracy, New Media Metrics, and Commodity Communities. Popular Communication 13:1, pages 32-44.
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Gillian Doyle. (2006) Managing Global Expansion of Media Products and Brands: A Case Study of FHM. International Journal on Media Management 8:3, pages 105-115.
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Verolien Cauberghe & Patrick De Pelsmacker. (2006) Opportunities and Thresholds for Advertising on Interactive Digital TV. Journal of Interactive Advertising 7:1, pages 2-23.
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Marko Ala-Fossi & Alan G. Stavitsky. (2003) Understanding IBOC: Digital Technology for Analog Economics. Journal of Radio Studies 10:1, pages 63-79.
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Articles from other publishers (6)

Philip M. Napoli. 2016. Managing Media Firms and Industries. Managing Media Firms and Industries 261 275 .
Germán Arango-Forero & Sergio Roncallo-Dow. 2013. Handbook of Social Media Management. Handbook of Social Media Management 635 655 .
Fernando Bermejo. 2012. The International Encyclopedia of Media Studies. The International Encyclopedia of Media Studies.
Lee McGuigan. (2012) Consumers. Journal of Communication Inquiry 36:4, pages 288-304.
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Katrien Berte, Philip Leroux, Dimitri Schuurman, Lieven De Marez, Els De Bens & Filip De Turck. (2010) Challenges and opportunities of iDTV for audience measurement systems: a set-top box-based approach. International Journal of Digital Televison 1:2, pages 221-229.
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Fernando Bermejo. (2009) Audience manufacture in historical perspective: from broadcasting to Google. New Media & Society 11:1-2, pages 133-154.
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