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Research Article

The Role of Consumer Engagement in Behavioral Loyalty through Value Co-Creation in Fitness Clubs

, Ph.D, , Ph.DORCID Icon & , Ph.DORCID Icon
Pages 567-593 | Accepted 17 Nov 2020, Published online: 18 May 2021

Keep up to date with the latest research on this topic with citation updates for this article.

Read on this site (3)

Masayuki Yoshida, Mikihiro Sato, Anthony D. Pizzo & Rieko Kuramasu. (2023) The evolution of psychological involvement and customer loyalty: a longitudinal analysis of fitness facility members. Sport Management Review 26:5, pages 744-765.
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Luke L. Mao, James J. Zhang, Min Jung Kim, Hongyoung Kim, Daniel P. Connaughton & Yong Wang. (2023) Towards an inductive model of customer experience in fitness clubs: a structural topic modeling approach. European Sport Management Quarterly 0:0, pages 1-23.
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Mohsen Behnam, Christos Anagnostopoulos, Terri Byers & Dimitra A. Papadimitriou. (2023) The impact of perceived corporate social responsibility on value-in-use through customer engagement in non-profit sports clubs: the moderating role of co-production. European Sport Management Quarterly 23:3, pages 789-810.
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Articles from other publishers (7)

Vera Pedragosa, Rui Biscaia, Michael E. Naylor, David P. Hedlund & Geoff Dickson. (2023) Member identity in fitness centres and its consequences: an examination of members and managers' perspectives. International Journal of Sports Marketing and Sponsorship.
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Mohsen Behnam, Geoff Dickson, Vahid Delshab, Anna Gerke & Parvaneh Savari Nikou. (2023) The moderating effect of fan engagement on the relationship between fan knowledge and fan co-creation in social media. International Journal of Sports Marketing and Sponsorship.
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Fong Jia Wang & Weisheng Chiu. (2022) Service encounter and repurchase intention in fitness centers: perceived value as a mediator and service innovativeness as a moderator. International Journal of Sports Marketing and Sponsorship 24:1, pages 145-167.
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. 2022. The Digital Transformation of the Fitness Sector: A Global Perspective. The Digital Transformation of the Fitness Sector: A Global Perspective 165 179 .
Emma Hall, Jane Menzies, Ambika Zutshi & Andrew Creed. (2021) Opera participants’ perceptions of brand resonance. International Journal of Consumer Studies 46:3, pages 1016-1034.
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Ersin Eskiler & Furkan Safak. (2022) Effect of Customer Experience Quality on Loyalty in Fitness Services. Physical Culture and Sport. Studies and Research 94:1, pages 21-34.
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Ardvin Kester S. Ong, Yogi Tri Prasetyo, Kerr Lorenzo Picazo, Kim Aaron Salvador, Bobby Ardiansyah Miraja, Yoshiki B. Kurata, Thanatorn Chuenyindee, Reny Nadlifatin, Anak Agung Ngurah Perwira Redi & Michael Nayat Young. (2021) Gym-Goers Preference Analysis of Fitness Centers during the COVID-19 Pandemic: A Conjoint Analysis Approach for Business Sustainability. Sustainability 13:18, pages 10481.
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