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Journal of Internet Commerce Volume 13, 2014 - Issue 3-4
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Original Articles

Exploring the Impact of Self-Interests on Market Mavenism and E-mavenism: A Chinese Story

Jie Zhang Department of Communication, University of Evansville, Evansville, Indiana, USACorrespondence[email protected]
&
Wei-Na Lee Department of Advertising, University of Texas at Austin, Austin, Texas, USA
Pages 194-210 | Published online: 16 Oct 2014

Citations (7)

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Read on this site (2)

Bong Shik Lee & Erin Cho. (2023) The Relative Effects of Trust and Distrust on Information Acceptance from Mobile Word-of-Mouth and the Moderating Role of Event Significance and the Aggregate Preference. International Journal of Human–Computer Interaction 39:3, pages 628-642.
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Dina Lončarić, Marina Perišić Prodan & Jasmina Dlačić. (2019) The role of market mavens in co-creating tourist experiences and increasing loyalty to service providers. Economic Research-Ekonomska Istraživanja 32:1, pages 2252-2268.
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Articles from other publishers (5)

Gary Mortimer, Martin Grimmer, Louise Grimmer, Shasha Wang & Jin Su. (2022) A cross cultural examination of “off-price” fashion shopping. International Journal of Retail & Distribution Management 50:12, pages 1494-1517.
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Alhamzah F. Abbas, Ahmad Jusoh, Adaviah Mas’od, Ahmed H. Alsharif & Javed Ali. (2022) Effect of intrinsic and extrinsic motivations on cyber-market mavenism: Their role in information-sharing behavior. Innovative Marketing 18:2, pages 198-211.
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Muhammad Awais, Tanzila Samin, Muhammad Awais Gulzar, Jinsoo Hwang & Muhammad Zubair. (2020) Unfolding the Association between the Big Five, Frugality, E-Mavenism, and Sustainable Consumption Behavior. Sustainability 12:2, pages 490.
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Muhammad Awais, Tanzila Samin, Muhammad Awais Gulzar, Hanan Aljuaid, Muhammad Ahmad & Manuel Mazzara. (2019) User Acceptance of HUMP-Model: The Role of E-Mavenism and Polychronicity. IEEE Access 7, pages 174972-174985.
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Stuart J. Barnes & Andrew D. Pressey. (2016) Cyber-mavens and online flow experiences: Evidence from virtual worlds. Technological Forecasting and Social Change 111, pages 285-296.
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