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Services Marketing Quarterly Volume 32, 2011 - Issue 2
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Original Articles

Reducing Online Buyers' Perceptions of Risk: A Study of Online Auctions

Lawrence O. Hamer Department of Marketing, DePaul University, Chicago, IllinoisCorrespondence[email protected]
Pages 83-95 | Published online: 31 Mar 2011

Citations (4)

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Read on this site (1)

Shih Yung Chou, Sergio Picazo-Vela & John M. Pearson. (2013) The Effect of Online Review Configurations, Prices, and Personality on Online Purchase Decisions: A Study of Online Review Profiles on eBay. Journal of Internet Commerce 12:2, pages 131-153.
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Articles from other publishers (3)

Syed Mahmudur Rahman, Jamie Carlson & Noman H. Chowdhury. (2022) SafeCX: a framework for safe customer experience in omnichannel retailing. Journal of Services Marketing 36:4, pages 499-529.
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Judy E. Scott, Dawn G. Gregg & Jae Hoon Choi. (2012) Lemon complaints: When online auctions go sour. Information Systems Frontiers 17:1, pages 177-191.
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Edward C.S. Ku. (2012) Beyond price: how does trust encourage online group's buying intention?. Internet Research 22:5, pages 569-590.
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